{"id":2327755,"date":"2026-03-14T09:18:38","date_gmt":"2026-03-14T09:18:38","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2327755"},"modified":"2026-03-14T09:18:38","modified_gmt":"2026-03-14T09:18:38","slug":"lordes-royals-hits-one-billion-views-on-youtube","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/lordes-royals-hits-one-billion-views-on-youtube\/","title":{"rendered":"Lorde\u2019s &#8216;Royals&#8217; Hits One Billion Views On YouTube"},"content":{"rendered":"<p><\/p>\n<div id=\"mvp-content-main\">\n<p>In 2013, a 16-year-old <a target=\"_blank\" href=\"https:\/\/www.udiscovermusic.com\/artist\/lorde\/\"><strong>Lorde<\/strong><\/a> released the music video for her debut single, \u201cRoyals.\u201d Thirteen years later, that video has reached one billion views on YouTube.<\/p>\n<p>Directed by Joel Kefali, the video quietly portrays two suburban teenagers in their daily life, interspersed with shots of Lorde singing to the camera. At the time, Lorde told <em>Teen Vogue<\/em> that she wanted to portray the mundanity of teenage life she was experiencing. \u201cYou feel like it\u2019s the waiting period of your life,\u201d she explained. \u201cWe can\u2019t get into bars, we can\u2019t drive or anything and it can be frustrating sometimes. I wanted to portray that instead of just, like, \u2018yay!\u2019\u201d<\/p>\n<p>In another interview with <em>The Huffington Post<\/em>, Lorde explained her decision to not be the focal point of the video. \u201cWith pop music and pop musicians you know everything about everyone all the time, particularly their physical appearance. With female musicians that\u2019s made a big thing of and I think people, certainly with me, have appreciated a bit of mystery.\u201d\n<\/p>\n<p>She continued, \u201cWith the music video, I wanted to continue that approach. The music video for me was about creating a piece of art and I wanted it to feel cinematic and like it\u2019s something you can immerse yourself in. Having me in it didn\u2019t feel like something that was necessary to create that world.\u201d\n<\/p>\n<p>\u201cRoyals\u201d won Best Rock Video at the 2014 MTV Video Music Awards, and Lorde became the first female solo artist to win in that category. While the win was historic, the categorization of her music as \u201crock\u201d drew some criticism. \u201cRoyals\u201d was perhaps considered a little too off-beat to fit in the pop category, and MTV did not have an award for Best Alternative from 1998 to 2020.<\/p>\n<p>In recent news, Lorde has been announced as a headliner of the 2026 Governors Ball, New York City\u2019s biggest music festival. The festival will be held at Flushing Meadows Corona Park in Queens from June 5-7th.\n<\/p>\n<p><a target=\"_blank\" href=\"https:\/\/shop.udiscovermusic.com\/collections\/lorde?utm_campaign=products&amp;utm_medium=referral&amp;utm_source=udiscovermusic.com\" target=\"_blank\" rel=\"noopener\"><b>Shop our Lorde collection here.<\/b><\/a><\/p>\n<p>\t\t\t\t\t<!--US \/ UK English--><\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.udiscovermusic.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In 2013, a 16-year-old Lorde released the music video for her debut single, \u201cRoyals.\u201d Thirteen years later, that video has reached one billion views on YouTube. Directed by Joel Kefali, the video quietly portrays two suburban teenagers in their daily life, interspersed with shots of Lorde singing to the camera. At the time, Lorde told [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2327756,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[43],"tags":[354938,21940,451079,27155,451080],"class_list":["post-2327755","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-royalty","tag-lorde","tag-pop","tag-pure-heroine","tag-royals","tag-youtube-billions-club"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/03\/Lordes-Royals-Hits-One-Billion-Views-On-YouTube.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2327755","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2327755"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2327755\/revisions"}],"predecessor-version":[{"id":2327757,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2327755\/revisions\/2327757"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2327756"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2327755"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2327755"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2327755"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}