<\/p>\n
Meghan Markle and Prince Harry<\/a> may have miscalculated their royal impact on Hollywood.<\/p>\n Six months after the Duke and Duchess of Sussex extended their Netflix partnership with a multiyear, first-look deal for film and television projects through Archewell Productions, the streaming giant decided to part ways with Markle\u2019s<\/a> \u201cAs ever\u201d lifestyle brand.<\/p>\n The sudden end to a Markle project raised \u201cserious questions\u201d about Meghan\u2019s credibility, and also opened the doors for further skepticism about any chance of a royal reconciliation, experts say.<\/p>\n MEGHAN MARKLE SLAMMED FOR SKY-HIGH PRICE OF LUXURY RETREAT IN AUSTRALIA<\/strong><\/a><\/p>\n \u201cHigh-value partnerships are built on execution, not just vision or vibes,\u201d Kinsey Schofield told Fox News Digital. \u201cA deal of that magnitude requires consistent delivery across formats, especially in a competitive streaming environment.\u201d<\/p>\n PRINCE HARRY AND MEGHAN MARKLE MAKE SUNDANCE DEBUT AS THEY PREMIERE GIRL SCOUT DOCUMENTARY<\/strong><\/a><\/p>\n Schofield added, \u201cHollywood is ultimately results-driven. Initial curiosity and goodwill can open doors, but longevity depends on consistent, bankable output. Without that, even the most high-profile names begin to lose leverage in a crowded content marketplace.<\/p>\n \u201cThere\u2019s a difference between infamy and influence and I think Harry and Meghan fall under infamous.\u201d<\/p>\n Representatives for Archewell did not immediately respond to Fox News Digital\u2019s request for comment.<\/p>\n Harry and Meghan first partnered with Netflix in 2020 with a reported $100 million deal, going on to work together on the 2022 series, \u201cHarry & Meghan,\u201d \u201cLive to Lead,\u201d \u201cHeart of Invictus\u201d in 2023, and \u201cPolo\u201d in 2024, before announcing in July 2025 that they would not be renewing their deal, but instead opting for a \u201cfirst look\u201d partnership.<\/p>\n \u201cMeghan\u2019s passion for elevating everyday moments in beautiful yet simple ways inspired the creation of the As ever brand, and we are glad to have played a role in bringing that vision to life,\u201d a spokesperson for Netflix told Fox News Digital last week.<\/p>\n \u201cAs it was always intended, Meghan will continue growing the brand and take it into its next chapter independently, and we look forward to celebrating how she continues to bring joy to households around the world.\u201d<\/p>\n In their own statement, Markle\u2019s brand, As ever, told People <\/u><\/a>that they are \u201cgrateful for Netflix\u2019s partnership through launch and our first year.\u201d<\/p>\n PRINCE HARRY, MEGHAN MARKLE COMPARED TO OBAMAS AS NEW NETFLIX DEAL SIGNALS THEY\u2019VE TAKEN A \u2018BAD HIT\u2019<\/strong><\/a><\/p>\n \u201cWe have experienced meaningful and rapid growth, and As ever is now ready to stand on its own. We have an exciting year ahead and can\u2019t wait to share more.\u201d<\/p>\n Royal expert Hilary Fordwich explained that the public has grown \u201cweary and leery of their grievance-driven royal content.\u201d<\/p>\n \u201cNow they are viewed as, which they are, separated from all things royal,\u201d Fordwich told Fox News Digital. \u201cTheir track record of a failed brand is as bad as their plummeting poll numbers and dreadful viewership of each of their underwhelming failed ventures.\u201d<\/p>\n MEGHAN MARKLE\u2019S HOLLYWOOD DREAM CRUMBLES AS VIEWERS TUNE OUT \u2018INAUTHENTIC\u2019 SERIES: EXPERTS<\/strong><\/a><\/p>\n As ever launched in 2025 as a lifestyle and home goods line, launching its first products in April, just one month after the premiere of her Netflix show<\/u><\/a>, \u201cWith Love, Meghan,\u201d which featured Markle\u2019s celebrity friends visiting as she shared cooking, gardening and hosting tips.<\/p>\n Some items sold by the brand include jams and honey, tea and wine, candles, chocolate and other similar products. Following its first product launch, the brand sold out of stock in less than an hour, despite what some considered to be high prices.<\/p>\n CLICK HERE TO SIGN UP FOR THE ENTERTAINMENT NEWSLETTER<\/u><\/strong><\/a><\/p>\n Two seasons of \u201cWith Love, Meghan\u201d<\/u><\/a> were released on Netflix in March and August 2025 respectively, as well as a holiday special in December, and while it has not officially been canceled, there has been no news surrounding a third season of the show.<\/p>\n Fordwich noted that the lifestyle and home goods area is \u201ca crowded space,\u201d and As ever was \u201creceived as disingenuous at best.\u201d<\/p>\n \u201cHarry is viewed as commercially oriented, any trust in him at all is lacking,\u201d Fordwich explained. \u201cYet another loss of such a contract narrows further any options he has, so any outreaches to the family are viewed with even more skepticism. He needs the selling proposition and the family knows it.\u201d<\/p>\n John McDermott, co-founder of Caloroga Shark Media and creator of the \u201cPalace Intrigue\u201d podcast, noted that the former royals could take a page from the Prince and Princess of Wales when it comes to press.<\/p>\n LIKE WHAT YOU\u2019RE READING? CLICK HERE FOR MORE ENTERTAINMENT NEWS<\/u><\/strong><\/a><\/p>\n \u201cIf anything, there\u2019s a bit of a lesson in how William and Catherine<\/a> handle things,\u201d McDermott said. \u201cThey feed the media just enough\u00a0with\u00a0a quick photo op of them pulling pints, throwing darts, petting a puppy,\u00a0etc.,\u00a0and then they disappear again. It keeps the coverage positive without overexposing them.\u00a0<\/p>\n \u201cFor Harry and Meghan, there may be something in that. Show up, look good, keep it positive. Sometimes less really is more.\u201d<\/p>\n