Wales<\/a>. Cycling Weekly reported in early March that there had already been 15 redundancies, according to FRP Advisory, which added that Frog Bikes employed 49 people at the time of the appointment.<\/p>\nFrog Bikes will continue to trade during the administration process and its website is still selling bikes, though some models are listed as now out of stock.. The administrators have said they are considering a potential sale of the business, in which \u201cseveral parties\u201d have already expressed interest.<\/p>\n
“Frog Bikes is a well-loved brand with an excellent reputation for producing high-quality bikes that are popular with children and families across the country. We’re encouraged by the level of interest we’ve already received from prospective buyers,\u201d said Mr Wright.<\/p>\n
“Our focus now is on continuing to trade the business while we work to identify the best possible outcome for all stakeholders. We would encourage any interested parties to contact us as soon as possible.”<\/p>\n
In a statement shared with Cycling Weekly in February, co-founder Mr Lawson said there was still demand for Frog Bikes\u2019 products.: \u201cThe business remains the clear market leader in premium children\u2019s bikes in the UK and continues to be trusted by parents and loved by children,\u201d he said.<\/p>\n<\/div>\n
\u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n \u2018 Some details of this article were extracted from the following source www.mirror.co.uk \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"Staff members are being made redundant. Steffan Rhys Deputy Content Hub Director 10:54, 25 Mar 2026Updated 10:56, 25 Mar 2026 The brand was founded by Jerry and Shelley Lawson(Image: Surrey Herald) A children’s bike manufacturer has fallen into administration, with staff being made redundant. Frog Bikes has begun laying off staff after filing for administration. […]<\/p>\n","protected":false},"author":2,"featured_media":2344838,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[43],"tags":[454825,420734],"class_list":["post-2344837","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-royalty","tag-redundancy","tag-the-gazette"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/03\/Iconic-childrens-brand-loved-by-royal-family-falls-into-administration.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2344837","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2344837"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2344837\/revisions"}],"predecessor-version":[{"id":2344839,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2344837\/revisions\/2344839"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2344838"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2344837"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2344837"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2344837"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}