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This festive season, a host of famous faces are stepping into the boardroom as The Apprentice returns with two celebrity Christmas specials in aid of BBC Children in Need.<\/p>\n
The celebrities taking part are AJ Odudu, Angela Scanlon, Charlie Hedges, Eddie Kadi, Jake Wood, JB Gill, Kadeena Cox, Matt Morsia, Rob Rinder, Sarah Hadland, Shazia Mirza and Tom Skinner.<\/p>\n
Tasked with putting the celebrities through their paces for Children in Need, Lord Sugar calls upon Santa Claus for help, who has just the thing! In this two-part Christmas special, the celebrity candidates are split into two groups and sent to Lapland, the official home of Santa, to develop their own gingerbread biscuits. Not only will the celebrities have to create their own biscuit, but they will have to market their product by creating an advert and a jingle – keep an eye out for a surprise sprinkle of stardust to help the celebrities on their merry way. Both teams will then have to face the dreaded task of pitching to retailers, to help secure those all-important sales \u2013 will they secure enough dough or crumble under the pressure?<\/p>\n
Team one, featuring AJ Odudu, Charlie Hedges, Eddie Kadi, Jake Woods, Kadeena Cox and Rob Rinder, created the biscuit Jolly McTrouble, a gingerbread biscuit with butter toffee, vanilla and Christmas pudding flavoured festive icing \u2013 quite the combo! With the tagline \u201cBe Naughty, Get Nice\u201d the biscuit is a portrait of Santa\u2019s naughty brother \u2013 Jolly McTrouble. Will this biscuit leave you feeling jolly, or will your tastebuds be in McTrouble?<\/p>\n
Opposite them, Angela Scanlon, JB Gill, Matt Morsia, Sarah Hadland, Shazia Mirza and Tom Skinner created Gary the Penguin. The biscuit combines gingerbread with a blend of lemon, bubble-gum and white pepper. No that\u2019s not a typo, the celebrities really did enjoy that combination. Coined with the tagline \u201cA Cheeky Treat for Your Little Rebel\u201d, the biscuit is in the shape of a festive penguin \u2013 Gary, where the flavour combination is as rebellious as the celebrities who made it.<\/p>\n
Accompanying the teams and keeping a watchful eye in Lapland are Baroness Karren Brady and Mike Soutar.<\/p>\n
From the Friday 14 November, the public can get their hands on these stocking filler must-haves, as the biscuits made by the celebrities will be available to buy nationwide, with every purchase helping to support children and young people across the UK.<\/p>\n
Both biscuits will be available to purchase in the following retailers: Asda, Tesco, Boots, Debenhams, One Stop, Ocado Retail, Amazon Online, Amazon Fresh stores (London), Lola\u2019s Cupcakes, Knoops, Haven Holidays, Wenzel’s The Bakers and Greenhalgh\u2019s bakeries.<\/p>\n
With every purchase of these limited-edition biscuits, shoppers can enjoy a unique celebrity creation whilst also contributing to Children in Need. Perfectly paired with the joy of watching The Celebrity Apprentice: Christmas Specials, airing later this year on BBC One and iPlayer.<\/p>\n
As part of the special, the celebrity candidates visited the BBC Children in Need-funded project Chickenshed Theatre Trust to share their adverts and offer the children a taste of their biscuits – where they received some honest, no-nonsense feedback. Chickenshed receives funding from BBC Children in Need to support disabled children and those with additional needs to enable them to take part in positive activities that develop their confidence, learning and create opportunities.<\/p>\n
Lord Sugar says: \u201cIt\u2019s the first ever time on The Celebrity Apprentice that the public can buy products that were created by the celebrity candidates. It\u2019s added some real pressure to the process. I think the celebs thought they were in for an easy ride, but they were wrong! Raising money for BBC Children in Need is serious business, so the candidates really need to deliver if they want to avoid ending up on my naughty list.\u201d<\/p>\n
Kalpna Patel-Knight, Head of Entertainment Commissioning at the BBC says: \u201cThe celebrity candidates will be giving viewers a tasty treat or two this Christmas that viewers can literally sink their teeth into, all while supporting the incredible work of BBC Children in Need. Are viewers going to be Team Gary the Penguin or Team Jolly McTrouble? Let the festive boardroom battle begin!\u201d<\/p>\n
Paul Broadbent, Director of Programmes at Naked, adds: \u201cWe have taken The Apprentice out of the boardroom and straight onto the shelves. These special episodes bridge the gap between entertainment and real-world impact. It is a rare opportunity for audiences to buy, taste and enjoy something they\u2019ve watched being created on screen and it has been great fun seeing the celebs\u2019 ideas come to life, all in aid of a fantastic charity.\u201d<\/p>\n
The Celebrity Apprentice: Christmas Specials (2 x 60\u2019) have been commissioned by Kalpna Patel-Knight, Head of Entertainment at the BBC. The series is a co-production with Naked (a Fremantle label) and MGM Alternative UK for BBC One and BBC iPlayer. Paul Broadbent and Naomi Banat are the Executive Producers; Francesca Maudslay is Consultant Executive Producer and Rachael Hankinson is Production Executive. For MGM Alternative UK, Dom Bird is Executive Producer; Sarah Clay is Commissioning Editor for the BBC. It is produced and distributed pursuant to a licence from Amazon MGM Studios Distribution.<\/p>\n
The Celebrity Apprentice: Christmas Specials will air later this year on BBC One and iPlayer and the biscuits will be available to purchase nationwide from Friday 14 November.<\/p>\n
CM2<\/strong><\/p>\n \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n \u2018 Some details of this article were extracted from the following source www.bbc.co.uk \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":" This festive season, a host of famous faces are stepping into the boardroom as The Apprentice returns with two celebrity Christmas specials in aid of BBC Children in Need. The celebrities taking part are AJ Odudu, Angela Scanlon, Charlie Hedges, Eddie Kadi, Jake Wood, JB Gill, Kadeena Cox, Matt Morsia, Rob Rinder, Sarah Hadland, Shazia […]<\/p>\n","protected":false},"author":2,"featured_media":2348075,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25173],"tags":[],"class_list":["post-2348074","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artists"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/03\/The-Celebrity-Apprentice-Christmas-Specials-line-up-announced.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2348074","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2348074"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2348074\/revisions"}],"predecessor-version":[{"id":2348076,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2348074\/revisions\/2348076"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2348075"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2348074"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2348074"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2348074"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Follow for more<\/strong><\/h3>\n<\/div>\n