{"id":2351211,"date":"2026-03-30T10:13:12","date_gmt":"2026-03-30T10:13:12","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2351211"},"modified":"2026-03-30T10:13:12","modified_gmt":"2026-03-30T10:13:12","slug":"first-projects-at-the-point-to-add-apartments-retail-entertainment","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/first-projects-at-the-point-to-add-apartments-retail-entertainment\/","title":{"rendered":"First projects at The Point to add apartments, retail, entertainment"},"content":{"rendered":"<p><\/p>\n<div>\n<p><span style=\"font-weight: 400;\">Years of planning for a sweeping redevelopment effort in Draper could make way for vertical construction later this year.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Horizontal construction at <\/span><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/thepointutah.org\/\"><span style=\"font-weight: 400;\">The Point<\/span><\/a><span style=\"font-weight: 400;\"> \u2014 the <\/span><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/buildingsaltlake.com\/utah-officials-unveil-key-design-details-for-new-suburban-neighborhood-at-the-point\/\"><span style=\"font-weight: 400;\">state\u2019s massive redevelopment effort<\/span><\/a><span style=\"font-weight: 400;\"> of over 600 acres on the former Utah State Prison site \u2014 first kicked off in 2024 with the lengthy task of building roads and essential infrastructure.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The construction updates were discussed during a meeting earlier this month for the Point of the Mountain State Land Authority board (POMSLA). During the <\/span><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.youtube.com\/watch?v=1kAa-N2qbIM\"><span style=\"font-weight: 400;\">meeting,<\/span><\/a><span style=\"font-weight: 400;\"> board members heard an overview of the project\u2019s initial wave of construction, which <\/span><span style=\"font-weight: 400;\">includes a total of six projects. Those projects will consist of 408 market rate apartment units, 400 affordable housing units, a 175-room hotel, 111,000 square feet of retail and 30,000 square feet of office space, according to a presentation to POMSLA board members. Also included in plans is a 5,000-seat entertainment venue.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many of those projects will be situated along The Promenade, a walkable street with numerous retail locations that\u2019s described as the \u201csocial heart\u201d of the project\u2019s first phase, according to a presentation from the March 11 meeting. The area would be located just off Porter Rockwell Boulevard, which was the first street built in The Point. The Promenade area would feature a number of outdoor dining and gathering spaces.\u00a0<\/span><\/p>\n<div id=\"attachment_55973\" style=\"width: 705px\" class=\"wp-caption aligncenter\"><\/p>\n<p id=\"caption-attachment-55973\" class=\"wp-caption-text\">A rendering of The Promenade at The Point in Draper. Image via The Point Partners<\/p>\n<\/div>\n<p><span style=\"font-weight: 400;\">Robert Booth, vice president of development at Wadsworth Development Group, said during the meeting that breaking ground on The Promenade could take place in April or May, though he said several steps have to take place before that could happen.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Booth later told Building Salt Lake that construction over the coming months will continue to be horizontal, but the first building to see vertical construction would be the entertainment venue. He said over the next few months, construction documents will be submitted to the state and go through entitlements and permitting. That timeline can always fluctuate, but it\u2019s likely the building will go vertical this year.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cIt takes a while before things go vertical, because you\u2019ve got undergrounds and foundations and all those sorts of things. So it might be near the end of the year before you start seeing things go up, but we will have started on the project,\u201d Booth said of the entertainment venue.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The next buildings to go up would be two market-rate multifamily buildings and a hotel, Booth said, adding that work is currently being done to capitalize those three projects. All three would have mixed-use elements.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One of those buildings, referred to in the POMSLA presentation as Parcel H5A, would feature 363 residential units and 42,000 square feet of ground floor retail. Another building, currently named Parcel H3A, would feature 69,000 square feet of retail; 30,000 square feet of office space; 45 residential units and a 1,000 stall public parking garage. Both buildings would be built along The Promenade.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The third building, dubbed Parcel H5B, would be the hotel. The POMSLA presentation says the building would offer 175 hotel rooms, 25,000 square feet of retail and additional parking. A rendering in the presentation also says the hotel would have a lobby bar. Further down the line, work would start on a 400-unit affordable housing project, which will be built in partnership with Alta Bay Capital, a prominent local developer that specializes in LIHTC buildings.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Though Salt Lake City\u2019s <\/span><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/buildingsaltlake.com\/do-new-salt-lake-city-projects-mean-the-end-of-apartment-oversupply\/\"><span style=\"font-weight: 400;\">multifamily market continues to be soft<\/span><\/a><span style=\"font-weight: 400;\">, with a glut of new apartments driving rents down in the city, Booth told BSL he\u2019s confident that investors will see the value in this one-of-a-kind project that\u2019s in a submarket away from the city.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cGenerally, we feel bullish on this site,\u201d Booth told BSL. \u201cWe feel confident we\u2019re going to find the money out there to do it. It might take a little longer than a traditional project might, because of the size and scale of the capital that we\u2019re looking for, which is significant (given) the market that we\u2019re in.\u201d\u00a0<\/span><\/p>\n<div id=\"attachment_55974\" style=\"width: 696px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-55974\" data-attachment-id=\"55974\" data-permalink=\"https:\/\/buildingsaltlake.com\/first-projects-at-the-point-to-add-apartments-retail-entertainment\/screenshot-2026-03-27-at-4-10-09-pm\/\" data-orig-file=\"https:\/\/bslbucketmain.s3.us-west-1.amazonaws.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-27-at-4.10.09-PM.png\" data-orig-size=\"686,580\" data-comments-opened=\"1\" data-image-meta=\"{\" aperture=\"\" data-image-title=\"The point H5A rendering\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;A rendering of a mixed-use building known as Parcel H5A at The Point in Draper. Image via The Point Partners&lt;\/p&gt;&#10;\" data-medium-file=\"https:\/\/bslbucketmain.s3.us-west-1.amazonaws.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-27-at-4.10.09-PM-300x254.png\" data-large-file=\"https:\/\/bslbucketmain.s3.us-west-1.amazonaws.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-27-at-4.10.09-PM.png\" class=\"wp-image-55974 size-full\" src=\"https:\/\/bslbucketmain.s3.us-west-1.amazonaws.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-27-at-4.10.09-PM.png\" alt=\"\" width=\"686\" height=\"580\"\/><\/p>\n<p id=\"caption-attachment-55974\" class=\"wp-caption-text\">A rendering of a mixed-use building known as Parcel H5A at The Point in Draper. Image via The Point Partners<\/p>\n<\/div>\n<p><span style=\"font-weight: 400;\">Though the project will be in Draper, the build is more akin to projects in Sugar House, Booth said. Given its proximity to Silicon Slopes and the booming population base of Utah County, he said The Point will bring new amenities typically only seen in Downtown Salt Lake City to a growing area.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Booth said the time frame for delivery isn\u2019t certain, but construction on the H5A building is expected to take roughly 30-36 months to build, largely due to its size. He added, \u201cif we\u2019re starting at the end of the year, we\u2019re pushing 2029, early 2029, as a kind of a coming out with this building.\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The H3A building would likely take 24-26 months to build, while the H5B hotel project would take around 18 months to build. Ideally, the buildings would be delivered around the same time, he said.<\/span><\/p>\n<p><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/buildingsaltlake.com\/first-projects-at-the-point-to-add-apartments-retail-entertainment\/mailto:jacob@buildingsaltlake.com\"><i><span style=\"font-weight: 400;\">Email Jacob Scholl<\/span><\/i><\/a><\/p>\n<div id=\"attachment_55975\" style=\"width: 1034px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-55975\" data-attachment-id=\"55975\" data-permalink=\"https:\/\/buildingsaltlake.com\/first-projects-at-the-point-to-add-apartments-retail-entertainment\/screenshot-2026-03-27-at-4-10-21-pm\/\" data-orig-file=\"https:\/\/bslbucketmain.s3.us-west-1.amazonaws.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-27-at-4.10.21-PM.png\" data-orig-size=\"1337,801\" data-comments-opened=\"1\" data-image-meta=\"{\" aperture=\"\" data-image-title=\"The Point H3A\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;A rendering of the mixed-use Parcel H3A building at The Point in Draper. Image via The Point Partners&lt;\/p&gt;&#10;\" data-medium-file=\"https:\/\/bslbucketmain.s3.us-west-1.amazonaws.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-27-at-4.10.21-PM-300x180.png\" data-large-file=\"https:\/\/bslbucketmain.s3.us-west-1.amazonaws.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-27-at-4.10.21-PM-1024x613.png\" class=\"wp-image-55975 size-large\" src=\"https:\/\/bslbucketmain.s3.us-west-1.amazonaws.com\/wp-content\/uploads\/2026\/03\/Screenshot-2026-03-27-at-4.10.21-PM-1024x613.png\" alt=\"\" width=\"1024\" height=\"613\"\/><\/p>\n<p id=\"caption-attachment-55975\" class=\"wp-caption-text\">A rendering of the mixed-use Parcel H3A building at The Point in Draper. Image via The Point Partners<\/p>\n<\/div><\/div>\n<div>\n<p><h2 class=\"hr\">Building Salt Lake Sponsors<\/h2>\n<\/p><\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source buildingsaltlake.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Years of planning for a sweeping redevelopment effort in Draper could make way for vertical construction later this year.\u00a0 Horizontal construction at The Point \u2014 the state\u2019s massive redevelopment effort of over 600 acres on the former Utah State Prison site \u2014 first kicked off in 2024 with the lengthy task of building roads and [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2351212,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[456245,456246,456247,346362,456248,22167],"class_list":["post-2351211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-apartments","tag-draper","tag-mixed-use-developments","tag-salt-lake-city","tag-the-point","tag-utah"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/03\/First-projects-at-The-Point-to-add-apartments-retail-entertainment.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2351211","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2351211"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2351211\/revisions"}],"predecessor-version":[{"id":2351213,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2351211\/revisions\/2351213"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2351212"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2351211"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2351211"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2351211"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}