{"id":2369994,"date":"2026-04-12T18:34:58","date_gmt":"2026-04-12T18:34:58","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2369994"},"modified":"2026-04-12T18:34:58","modified_gmt":"2026-04-12T18:34:58","slug":"isaiah-rashad-same-sht-new-song-its-been-awful-album","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/isaiah-rashad-same-sht-new-song-its-been-awful-album\/","title":{"rendered":"Isaiah Rashad SAME SH!T New Song It\u2019s Been Awful Album"},"content":{"rendered":"<p><\/p>\n<div>\n<p>Isaiah Rashad is officially back, launching a new chapter with his latest single \u201cSAME SH!T,\u201d the first release from his upcoming third studio album <em>It\u2019s Been Awful<\/em>, due May 1 via Top Dawg Entertainment and Warner Records.<\/p>\n<p>The track sets the tone for what Rashad describes as a deeply personal and fully realized project. \u201cConceptually, the song reflects what matters most to me, my family, taking care of myself, and the everyday grind,\u201d he said. \u201cAt its core, it\u2019s about hustling and putting in the work every single day.\u201d<\/p>\n<p>Built on heavy, trunk-rattling production, \u201cSAME SH!T\u201d balances raw honesty with a sound rooted in Rashad\u2019s Southern upbringing. The record also signals his intention to reconnect with his core audience while continuing to experiment sonically across the album.<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\">\n<div class=\"jeg_video_container jeg_video_content\"><iframe loading=\"lazy\" title=\"Isaiah Rashad - SAME SH!T (Official Video)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/z_8vbppalKo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/figure>\n<p>The single arrives alongside a striking visual directed by Omar Jones. The video places Rashad in a surreal, psychological landscape where he confronts himself in an ongoing internal battle. Blurring the lines between reality and illusion, the cinematic visuals reflect themes of pressure, growth, and self-awareness.<\/p>\n<p>Earlier this week, Rashad also unveiled a trailer for <em>It\u2019s Been Awful<\/em>, offering a glimpse into the project\u2019s emotional depth and narrative direction.<\/p>\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-4-3 wp-has-aspect-ratio\">\n<div class=\"jeg_video_container jeg_video_content\"><iframe loading=\"lazy\" title=\"IT&#039;S BEEN AWFUL\" width=\"500\" height=\"375\" src=\"https:\/\/www.youtube.com\/embed\/BXyuox4EY84?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/figure>\n<p>With \u201cSAME SH!T,\u201d Rashad reasserts his voice in hip-hop, setting the stage for one of the year\u2019s most anticipated releases.<\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source thesource.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Isaiah Rashad is officially back, launching a new chapter with his latest single \u201cSAME SH!T,\u201d the first release from his upcoming third studio album It\u2019s Been Awful, due May 1 via Top Dawg Entertainment and Warner Records. The track sets the tone for what Rashad describes as a deeply personal and fully realized project. \u201cConceptually, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2369995,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25179],"tags":[21944,413342,26626,460745,423012],"class_list":["post-2369994","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-music","tag-hip-hop","tag-isaiah-rashad","tag-new-music","tag-same-sht","tag-top-dawg-entertainment"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/04\/Isaiah-Rashad-SAME-SHT-New-Song-Its-Been-Awful-Album.jpeg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2369994","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2369994"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2369994\/revisions"}],"predecessor-version":[{"id":2369996,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2369994\/revisions\/2369996"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2369995"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2369994"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2369994"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2369994"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}