{"id":2412474,"date":"2026-05-11T23:42:43","date_gmt":"2026-05-11T23:42:43","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2412474"},"modified":"2026-05-11T23:42:43","modified_gmt":"2026-05-11T23:42:43","slug":"neyland-entertainment-district-cost-parking-revenue-for-tennessee","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/neyland-entertainment-district-cost-parking-revenue-for-tennessee\/","title":{"rendered":"Neyland Entertainment District cost, parking revenue for Tennessee"},"content":{"rendered":"<p><\/p>\n<div id=\"\"><media-video-playlist class=\"column twelve-column no-gutter spacer-large\" playlist-id=\"85201369007\" placement=\"snow-playlist-story-inline\" util-module-path=\"elements\/media\"\/><\/p>\n<p>The <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.knoxnews.com\/sports\/govolsxtra\/\" target=\"_blank\" rel=\"noreferrer noopener\">University of Tennessee<\/a>\u00a0will rake in revenue from the <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.knoxnews.com\/story\/sports\/college\/university-of-tennessee\/football\/2026\/04\/28\/neyland-entertainment-district-tennessee-construction-project-danny-white\/89550526007\/\">Neyland Entertainment District<\/a> while bearing no financial risk in the $280 million project, UT Chief Financial Officer David Miller says.<\/p>\n<partner-banner util-module-path=\"elements\/partner\" class=\"spacer-large\" min-height=\"600\" fluid=\"\" outstream=\"\" momentum=\"\"\/>\n<p>\u201cImportantly, the developer is fully responsible for financing, construction and operating the entertainment district. So the university is putting no money into this,\u201d Miller said when the UT Systems Board of Trustees approved the project on May 4.<\/p>\n<p>\u201cWe have no financial risk, and we\u2019re not operating it.\u201d<\/p>\n<p>It\u2019s a critical selling point for UT to a portion of the fan base that has questioned the feasibility of the ambitious on-campus project, which includes a mixed-use sports entertainment district, hybrid condo-hotel and a rebuilt G10 parking garage.<\/p>\n<p>Losing the premier parking spaces in the G10 garage for a year during construction is a drawback, beginning with demolition in July. Others are concerned that the hotel overlooking Neyland Stadium will ruin the view of the <a rel=\"nofollow\" target=\"_blank\" target=\"_blank\" href=\"https:\/\/www.usatoday.com\/sports\/college-sports\/sec\/tennessee\" data-autotag=\"c2526fc8-0bcd-4e11-ba0e-efa2814bb73b\">Tennessee<\/a> River and recognizable skyline.<\/p>\n<partner-banner util-module-path=\"elements\/partner\" fluid=\"\" bottom=\"\" lazy=\"\" class=\"spacer-large\" min-height=\"390\" outstream=\"\"\/><media-gallery-promo asset-id=\"74530141007\" class=\"column ten-column no-gutter spacer-large\"\/><\/p>\n<p>Time will tell if those concerns are valid. Chancellor <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.knoxnews.com\/story\/news\/education\/2025\/02\/08\/chancellor-donde-plowman-shares-growth-vision-university-tennessee-knoxville-enrollment\/78290197007\/\">Donde Plowman<\/a> believes the <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.knoxnews.com\/story\/sports\/college\/university-of-tennessee\/football\/2026\/05\/04\/neyland-entertainment-district-tennessee-chancellor-donde-plowman\/89929231007\/\">long-term benefits<\/a> outweigh the temporary inconvenience.<\/p>\n<partner-inline util-module-path=\"elements\/partner\" class=\"spacer-large\" placement=\"native-article_link\" sizes=\"[[300, 250], [3, 3]]\" min-height=\"250\" fluid=\"\" outstream=\"\"\/>\n<p>But Miller said UT has no financial concerns in the public-private partnership. In fact, there are only monetary gains for the university in the Neyland Entertainment District.<\/p>\n<p><cta-atoms-container-inline util-module-path=\"elements\/cta\" class=\"spacer-large\"\/><\/p>\n<h2 class=\"presto-h2 wp-block-heading\">What Tennessee gets from Neyland Entertainment District<\/h2>\n<p>The $280 million Neyland Entertainment District includes $215 million for the construction of the condo hotel and $65 million for the entertainment district.<\/p>\n<p>UT will put no money into those properties.<\/p>\n<p>Instead, the university will enter into a 99-year lease with 865 Neyland, a team of investors and real estate developers specializing in sports entertainment properties. The developer will finance, own, manage and maintain the entertainment district.<\/p>\n<partner-banner util-module-path=\"elements\/partner\" fluid=\"\" bottom=\"\" lazy=\"\" class=\"spacer-large\" min-height=\"600\" outstream=\"\" momentum=\"\"\/><partner-inline util-module-path=\"elements\/partner\" placement=\"native-article_link\" sizes=\"[[300, 250], [3, 3]]\" min-height=\"250\" fluid=\"\" outstream=\"\"\/>\n<p>The developer will pay UT an annual base rent of $1.5 million plus between 3-5% of gross revenue above $25 million annually from the condo-hotel and entertainment space in separate payments.<\/p>\n<p>\u201cSo there\u2019s a permanent ongoing revenue stream to the university through sales in the entertainment district and the hotel,\u201d Miller said. \u201c\u2026 But it\u2019s very important to note that the university has no money in the hotel or entertainment district.\u201d<\/p>\n<p>Plowman said constant visitors to campus will drive that revenue, which will put more money into UT&#8217;s pocket. That begins with football games at Neyland Stadium and basketball games at Food City Center. Those two facilities will booked the entertainment district.<\/p>\n<p>But student traffic, concerts, conventions and other events will keep the district busy throughout the year.<\/p>\n<partner-banner util-module-path=\"elements\/partner\" fluid=\"\" bottom=\"\" lazy=\"\" class=\"spacer-large\" min-height=\"390\" outstream=\"\"\/>\n<p>&#8220;This is an asset for 365 days a year and not just 39 days (for football and basketball home games),&#8221; Plowman said during the Board of Trustees meeting. &#8220;We are going to be pursuing public-private partnerships in almost everything we try to do going forward to move the university to the next level. This is one very bold and dramatic opportunity.&#8221;<\/p>\n<p>And despite the developer operating the district, UT controls the future of the project. If the owner-developer seeks to sell the district, the university has the right of refusal.<\/p>\n<p>Plus, UT will have the option to purchase the entertainment district after 40 years and the hotel after 50 years.<\/p>\n<h2 class=\"presto-h2 wp-block-heading\">How Tennessee pays for new G10 parking garage \u00a0<\/h2>\n<p><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.knoxnews.com\/story\/sports\/college\/university-of-tennessee\/football\/2026\/04\/29\/neyland-entertainment-district-tennessee-football-parking-g10\/89857106007\/\">Two-thirds of the G10 garage<\/a>\u00a0must be torn down and rebuilt to ensure the structural integrity for the hotel on top. And the entertainment district will be built on the remainder of G10.<\/p>\n<partner-banner util-module-path=\"elements\/partner\" fluid=\"\" bottom=\"\" lazy=\"\" class=\"spacer-large\" min-height=\"390\" outstream=\"\"\/><partner-inline util-module-path=\"elements\/partner\" class=\"spacer-large\" placement=\"native-article_link\" sizes=\"[[300, 250], [3, 3]]\" min-height=\"250\" fluid=\"\" outstream=\"\"\/>\n<p>The new garage will be a separate expense from the $280 million project. UT will finance and own the new G10 parking garage, as well as collect revenue. However, a parking developer will construct the garage.<\/p>\n<p>The university will finance an estimated $83 million to build the new G10 through Tennessee State School Bonds, which is typical for parking garages on campus.<\/p>\n<p>\u201cThat debt is paid solely from parking revenue,\u201d Miller said. \u201cSo there\u2019s no university tuition, taxpayer dollars or other campus funds supporting the parking (garage). Like parking is run today, (the new G10) will be supported by parking revenue.\u201d<\/p>\n<p>UT also will pay a one-time fee of $700,000 to the parking developer to manage the garage.<\/p>\n<p>The project will not begin until after state approvals and financing has closed. UT plans to break ground in late summer 2026.<\/p>\n<partner-banner util-module-path=\"elements\/partner\" fluid=\"\" bottom=\"\" lazy=\"\" class=\"spacer-large\" min-height=\"390\" outstream=\"\"\/>\n<p>According to project documents presented to the UT Board of Trustees, the new G10 garage must be completed by August 2027. Athletics director Danny White said UT is on track to open the entertainment district in early 2028 and the condo-hotel in 2029.<\/p>\n<p><em><em>Adam Sparks is the Tennessee football beat reporter. Email <\/em><a rel=\"nofollow\" target=\"_blank\" href=\"mailto:adam.sparks@knoxnews.com\" target=\"_blank\" rel=\"noreferrer noopener\"><em>adam.sparks@knoxnews.com<\/em><\/a><em>. X, formerly known as Twitter<\/em><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/twitter.com\/AdamSparks\" target=\"_blank\" rel=\"noreferrer noopener\"><em>@AdamSparks<\/em><\/a><em>. Support strong local journalism by subscribing at<\/em> <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/subscribe.knoxnews.com\/offers\" target=\"_blank\" rel=\"noreferrer noopener\"><em>knoxnews.com\/subscribe<\/em><\/a>.<\/em><\/p>\n<p class=\"exclude-from-newsgate\"><em><em>Get the latest news and insight on SEC football by subscribing to the\u00a0<a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/profile.tennessean.com\/newsletters\/sec-unfiltered\/\" target=\"_blank\" rel=\"noreferrer noopener\">SEC Unfiltered newsletter,\u00a0delivered straight to your inbox.<\/a><\/em><\/em><\/p>\n<lit-timestamp class=\"column ten-column no-gutter spacer-small\" slot=\"timestamp\" publishdate=\"2026-05-11 09:05:43.814615208 +0000 UTC\" updatedate=\"2026-05-11 09:05:43.814615208 +0000 UTC\"\/><\/div>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.knoxnews.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The University of Tennessee\u00a0will rake in revenue from the Neyland Entertainment District while bearing no financial risk in the $280 million project, UT Chief Financial Officer David Miller says. \u201cImportantly, the developer is fully responsible for financing, construction and operating the entertainment district. So the university is putting no money into this,\u201d Miller said when [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2412475,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[30218,21796,23859,350846,350851,140433,241090,316626,349726,350852,25162,284334,24362,21835,51971,339770,21739,22764,350847,211924,21738,467093,362774,239343,239453,31765,355717,340423,382341,340431,67134,21848,24363,23152,284335,23502,362775,424034,42081,424035,239344,104256,362777,424030],"class_list":["post-2412474","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-ai","tag-business","tag-business-news","tag-college","tag-college-sports","tag-colleges","tag-colleges-u0026-universities","tag-conference","tag-construction","tag-construction-u0026-maintenance","tag-development","tag-enabled","tag-football","tag-government","tag-highlights","tag-hub","tag-local","tag-local-news","tag-maintenance","tag-neutral","tag-news","tag-neyland","tag-neyland-stadium","tag-overall","tag-overall-neutral","tag-property","tag-property-development","tag-sec","tag-sec-conference-football","tag-sec-hub","tag-sharing","tag-sports","tag-stadium","tag-story","tag-story-highlights-ai-enabled","tag-tennessee","tag-tennessee-volunteers","tag-tennessee-volunteers-football","tag-tn","tag-tn-sharing-vols-sports","tag-u0026","tag-universities","tag-vols","tag-volunteers"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/05\/Neyland-Entertainment-District-cost-parking-revenue-for-Tennessee.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2412474","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2412474"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2412474\/revisions"}],"predecessor-version":[{"id":2412476,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2412474\/revisions\/2412476"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2412475"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2412474"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2412474"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2412474"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}