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Hip hop legend Rick Ross joins TODAY\u2019s Jenna Bush Hager and Sheinelle Jones to talk about the release of his third book, \u201cRenaissance of a Boss: Notes from a Creative Reawakening\u201d that he says is all about \u201ckeeping the fire burning\u201d and \u201ccatching the electricity in a glass bottle,\u201d 20 years after the release of his debut single. Ross opens up about the lessons explored in the book, discusses the upcoming release of his new album \u201cSet in Stone,\u201d and dishes on recently going viral for a hot take he posted on social media.<\/span>May 12, 2026<\/span><\/p>\n<\/div>\n<\/div>\nRead More<\/button><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n
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Shannon Garvey Shares Personal Motivation for \u2018June Baby\u2019<\/h2>\n 04:07<\/span><\/p>\n<\/div>\n<\/li>\n\n\n
Esther Perel Talks \u2018Mating in Captivity,\u2019 and New Lessons for Dating<\/h2>\n 04:34<\/span><\/p>\n<\/div>\n<\/li>\n\n\n
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Now Playing<\/p>\n
Rick Ross Talks Book \u2018Renaissance of a Boss,\u2019 New Music, More<\/h2>\n 06:35<\/span><\/p>\n<\/div>\n<\/li>\n\n\n
UP NEXT<\/p>\n
Tiffany Haddish Shares Hot Take on Getting Back With Exes<\/h2>\n 07:03<\/span><\/p>\n<\/div>\n<\/li>\n\n\n
Scott Foley on New Series, \u2018Scandal\u2019 Reboot, Grocery Shopping<\/h2>\n 04:32<\/span><\/p>\n<\/div>\n<\/li>\n\n\n
Emily Blunt Opens Up on Stuttering: Still Something I Contend With<\/h2>\n 06:41<\/span><\/p>\n<\/div>\n<\/li>\n\n\n
Alix Earle on Her SI Swimsuit Cover: ‘It’s a Huge Pinch Me Moment’<\/h2>\n 04:49<\/span><\/p>\n<\/div>\n<\/li>\n\n\n
Ralph Lauren Teams Up With USPS for \u2018American Icons\u2019 Stamps<\/h2>\n 01:03<\/span><\/p>\n<\/div>\n<\/li>\n\n\n
Peter Krause Talks New Family Drama \u2018Line of Fire\u2019 on TODAY<\/h2>\n 02:21<\/span><\/p>\n<\/div>\n<\/li>\n\n\n
\u2018Little House on the Prairie\u2019 Trailer Previews Independence, Kansas<\/h2>\n 01:26<\/span><\/p>\n<\/div>\n<\/li>\n\n\n
Late Night Hosts Reunite Ahead of Stephen Colbert’s Final Show<\/h2>\n 03:11<\/span><\/p>\n<\/div>\n<\/li>\n\n\n
TODAY Exclusively Reveals Sports Illustrated 2026 Swimsuit Issue<\/h2>\n 00:37<\/span><\/p>\n<\/div>\n<\/li>\n\n\n
Sophia Bush Talks New Film \u2018Broad Trip,\u2019 Mother\u2019s Day, More<\/h2>\n 07:42<\/span><\/p>\n<\/div>\n<\/li>\n\n\n
Sheinelle Jones Talks First Mother\u2019s Day Without Late Husband<\/h2>\n 01:07<\/span><\/p>\n<\/div>\n<\/li>\n\n