{"id":2416453,"date":"2026-05-14T13:16:24","date_gmt":"2026-05-14T13:16:24","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2416453"},"modified":"2026-05-14T13:16:24","modified_gmt":"2026-05-14T13:16:24","slug":"the-heart-of-entertainment-canadians-are-choosing-youtube-more-than-ever","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/the-heart-of-entertainment-canadians-are-choosing-youtube-more-than-ever\/","title":{"rendered":"The Heart of Entertainment: Canadians are Choosing YouTube More Than Ever"},"content":{"rendered":"<p><\/p>\n<div>\n<p data-block-key=\"xx84l\">Canadians want to spend their time with our creators\u2014whether that\u2019s diving into apartment makeovers with <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.youtube.com\/watch?v=s-UTsG3eazY\">Alexandra Gater<\/a>, watching drive-thru taste tests with <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.youtube.com\/watch?v=tXcaaL3faTY\">Shahin<\/a>, or reliving Justin Bieber\u2019s <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.youtube.com\/watch?v=He9WmjUvpJ8&amp;list=RDHe9WmjUvpJ8&amp;start_radio=1\">epic performance<\/a> at Coachella this year, viewers are choosing YouTube.<\/p>\n<p data-block-key=\"48ql8\">For brands, this is about more than just reaching a massive audience; it&#8217;s about being invited into a space where viewers are already highly engaged and happy to be there.<\/p>\n<p data-block-key=\"c02ac\">We also announced <b>new scalable, AI-powered ad products<\/b> for advertisers to tap into this massive audience:<\/p>\n<ul>\n<li data-block-key=\"1qe9s\"><b>Affiliate Partnerships Boost:<\/b> Lets brands amplify organic content that their products are already tagged in (a win-win for creators too, who earn with YouTube Shopping affiliate links). <i>Early availability in select markets.<\/i><\/li>\n<li data-block-key=\"e9nng\"><b>Multimodal Video Creation:<\/b> Uses Google\u2019s latest AI models including Gemini, Nano Banana, and Veo to move from creative brief to final production with just a few prompts. <i>Global availability in Q3.<\/i><\/li>\n<li data-block-key=\"de35m\"><b>Masthead with Custom Content Shelf:<\/b> Enhances theYouTube masthead, allowing marketers to curate additional content alongside their hero creative on YouTube\u2019s most prominent placement. <i>Global Beta launch in Q4.<\/i><\/li>\n<li data-block-key=\"4almu\"><b>Buy with GPay:<\/b> Allows viewers to complete purchases directly on their CTV with just two clicks.<i> Global Beta launch later this year.<\/i><\/li>\n<li data-block-key=\"ar9ls\"><b>Custom Sponsorships:<\/b> Uses AI to dynamically surface videos tailored to a brand\u2019s desired moment. <i>Early availability in select markets.<\/i><\/li>\n<\/ul>\n<p data-block-key=\"9s09l\">At its core, YouTube is driven by the creators who define today&#8217;s culture. Their programming is the reason Canadians keep coming back, making us the top destination on every screen.<\/p>\n<p data-block-key=\"4pgd2\">For brands, there has never been a better time to pull up a chair, engage with these vibrant communities, and invest in the screen that has captured the hearts of Canadians.<\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source blog.google \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Canadians want to spend their time with our creators\u2014whether that\u2019s diving into apartment makeovers with Alexandra Gater, watching drive-thru taste tests with Shahin, or reliving Justin Bieber\u2019s epic performance at Coachella this year, viewers are choosing YouTube. For brands, this is about more than just reaching a massive audience; it&#8217;s about being invited into a [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2416454,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[374246],"class_list":["post-2416453","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-none"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/05\/The-Heart-of-Entertainment-Canadians-are-Choosing-YouTube-More-Than.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2416453","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2416453"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2416453\/revisions"}],"predecessor-version":[{"id":2416455,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2416453\/revisions\/2416455"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2416454"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2416453"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2416453"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2416453"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}