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\u201cTransUnion\u2019s integration with Snowflake allows our mutual customers to unlock the full potential of data and activate insights with confidence,\u201d said Brian Silver, EVP of Global Marketing Solutions at TransUnion. \u201cBy bringing trusted, cloud-native identity solutions directly to Snowflake, we\u2019re helping customers resolve, understand and network data, while keeping privacy, security and data governance at the forefront.\u201d<\/span><\/p>\n Through Snowflake, TransUnion offers identity resolution, enrichment, and\u00a0collaboration\u00a0capabilities designed to help organizations\u00a0maximize the impact of their first party data assets,\u00a0better understand their customers,\u00a0and reduce data loss across disconnected datasets and platforms.\u00a0\u00a0<\/span><\/p>\n By leveraging identity data that covers more than 98% of U.S. consumers, TransUnion helps brands create more relevant and personalized experiences while maintaining more secure and privacy-centric data standards.<\/span><\/p>\n \u201cTransUnion\u2019s innovations and integrations within Snowflake have helped build trust and reduce concerns regarding security, privacy and governance,\u201d said Amy Kodl, SVP, Worldwide Alliances & Channels at Snowflake. \u201cAs a result, customers are able to confidently collaborate with partners and optimize marketing campaigns.\u201d<\/span><\/p>\n Learn more about\u00a0TransUnion\u00a0and Snowflake <\/span>here<\/span><\/a>.\u00a0Check out keynotes from Snowflake Summit 2026 live or on-demand\u00a0<\/span>here<\/span><\/a>.<\/span><\/p>\n About TransUnion (NYSE: TRU)<\/strong><\/span><\/p>\n TransUnion is a global information and insights company with over 13,000 associates operating in more than 30 countries. We make trust possible by ensuring each person is reliably represented in the marketplace. We do this with a Tru\u2122 picture of each person: an actionable view of consumers, stewarded with care. Through our acquisitions and technology investments we have developed innovative solutions that extend beyond our strong foundation in core credit into areas such as marketing, fraud, risk and advanced analytics. As a result, consumers and businesses can transact with confidence and achieve great things. We call this Information for Good\u00ae<\/sup> \u2014 and it leads to economic opportunity, great experiences and personal empowerment for millions of people around the world.\u00a0<\/span>http:\/\/www.transunion.com\/business<\/span><\/a><\/p>\n<\/p><\/div>\n