{"id":2451603,"date":"2026-06-09T16:03:53","date_gmt":"2026-06-09T16:03:53","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2451603"},"modified":"2026-06-09T16:03:53","modified_gmt":"2026-06-09T16:03:53","slug":"banijay-entertainment-launches-digital-sports-brand-with-jamie-vardy-series","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/banijay-entertainment-launches-digital-sports-brand-with-jamie-vardy-series\/","title":{"rendered":"Banijay Entertainment Launches Digital Sports Brand with Jamie Vardy Series"},"content":{"rendered":"<p><\/p>\n<div>\n<p>Media and entertainment powerhouse Banijay Entertainment today unveils <em>Players Network \u2013 powered by Banijay Entertainment<\/em>, its new overarching digital sports brand to house bold, personality\u2011driven, social\u2011first sports entertainment formats. Signalling the group\u2019s commitment to innovation and continued expansion into premium, talent\u2011led sports content, the brand\u2019s first title, <em>Jamie Vardy\u2019s Having a Party<\/em>, from Banijay UK label Workerbee, launches Wednesday 10<sup>th<\/sup> June, in time for the World Cup, on YouTube, Amazon Prime and all major podcast platforms, including Spotify and Apple.<\/p>\n<p>Produced by Workerbee, in collaboration with sports and entertainment content studio Contentuual, <em>Jamie Vardy\u2019s Having a Party<\/em> is fronted by one of football\u2019s most dynamic and charismatic players, Jamie Vardy, former Premier League winner with Leicester in 2016 and star England striker. The series will also feature an array of guest stars, from creators to the world of sports, broadcast, arts and entertainment, comedy and other areas. Rebekah Vardy will also make special guest appearances on the show.<\/p>\n<p>Banijay Rights is distributing the series which will also launch in the US. The launch will be supported by a major billboard campaign in the UK. Further strengthening Banijay Entertainment\u2019s existing capabilities in sport, <em>Jamie Vardy\u2019s Having a Party <\/em>marks the first launch under <em>Players Network \u2013 powered by Banijay Entertainment<\/em>, with further announcements to follow internationally.<\/p>\n<p><strong>Jamie Vardy comments: <\/strong>\u201cI am excited to launch the podcast with one of the major players in the game, Banijay Entertainment. I am still an active player but having an opportunity to chat football and have a banter off the pitch is something that I am really looking forward to.\u201d<\/p>\n<p><strong>Rick Murray, CEO, Workerbee adds: <\/strong>\u201cSport is a big part of our strategy, and we\u2019re focused on creating digital-first formats that put great talent front and centre. <em>Jamie Vardy\u2019s Having a Party<\/em> is a perfect example \u2013 it\u2019s entertaining, highly shareable and driven by one of football\u2019s biggest personalities. As we grow our direct-to-consumer offering, we\u2019re looking for more projects that can connect with audiences across platforms and look forward to developing more projects with Jamie and Rebekah.\u201d<\/p>\n<p>Fresh, relatable and proudly unpredictable, <em>Jamie Vardy\u2019s Having a Party<\/em> is larger\u2011than\u2011life sports entertainment, built for digital-native, social\u2011first audiences. Taking fans inside the biggest stories, fiercest debates, and most entertaining personalities in football, the video series blends football, culture and entertainment, with the feel\u2011good chaos only Jamie Vardy can deliver.<\/p>\n<p>Banijay Sports is the specialised division dedicated to broadening Banijay Entertainment\u2019s efforts in sportainment, documentary, digital, live events, live hosting, creator economy, and scripted, via new partnerships, content investments and M&amp;A. Latest successes in sports from across the group include the recently launched sportainment format <em>Football Island<\/em>, from Banijay Benelux\u2019s SimpelZodiak and Southfields; documentaries <em>Homecoming: The Tokyo Series<\/em> from Banijay Americas\u2019 BD4, and <em>The Eubanks: Like Father, Like Son<\/em> from Banijay UK\u2019s Workerbee; and the launch of creator-led football club <em>FC Failliet\/Finesse<\/em> from Banijay Benelux\u2019s Southfields and Banijay NXT.<\/p>\n<p>YouTube: <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.youtube.com\/@thevardyparty\">https:\/\/www.youtube.com\/@thevardyparty<\/a><\/p>\n<p>Instagram: <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.instagram.com\/thevardyparty\">https:\/\/www.instagram.com\/thevardyparty<\/a><\/p>\n<p>Facebook: <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.facebook.com\/TheVardyParty\">https:\/\/www.facebook.com\/TheVardyParty<\/a><\/p>\n<p>TikTok: <a rel=\"nofollow\" target=\"_blank\" href=\"http:\/\/www.tiktok.com\/@thevardyparty\">www.tiktok.com\/@thevardyparty<\/a><\/p>\n<p>X: <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/x.com\/VardyPartyPod\">https:\/\/x.com\/VardyPartyPod<\/a><\/p>\n<\/div>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><script async src=\"\/\/www.tiktok.com\/embed.js\"><\/script><\/p>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.banijay.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Media and entertainment powerhouse Banijay Entertainment today unveils Players Network \u2013 powered by Banijay Entertainment, its new overarching digital sports brand to house bold, personality\u2011driven, social\u2011first sports entertainment formats. Signalling the group\u2019s commitment to innovation and continued expansion into premium, talent\u2011led sports content, the brand\u2019s first title, Jamie Vardy\u2019s Having a Party, from Banijay UK [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2451604,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[354899,481642,481643,368504,481644],"class_list":["post-2451603","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-banijay-rights","tag-jamie-vardys-having-a-party","tag-players-network","tag-rick-murray","tag-workerbee"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/06\/Banijay-Entertainment-Launches-Digital-Sports-Brand-with-Jamie-Vardy-Series.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2451603","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2451603"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2451603\/revisions"}],"predecessor-version":[{"id":2451605,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2451603\/revisions\/2451605"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2451604"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2451603"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2451603"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2451603"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}