{"id":2461745,"date":"2026-06-16T09:19:50","date_gmt":"2026-06-16T09:19:50","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2461745"},"modified":"2026-06-16T09:19:50","modified_gmt":"2026-06-16T09:19:50","slug":"youtube-launches-music-nights-concert-series-turning-album-releases-into-live-fan-events","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/youtube-launches-music-nights-concert-series-turning-album-releases-into-live-fan-events\/","title":{"rendered":"YouTube launches Music Nights concert series, turning album releases into live fan events"},"content":{"rendered":"<p><\/p>\n<div>\n<p><strong><a rel=\"nofollow\" target=\"_blank\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; YouTube [2,273 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/youtube\/\">YouTube<\/a><\/strong> has launched a new concert series called <strong>Music Nights<\/strong>.<\/p>\n<p>The series turns artists\u2019 album releases into filmed live shows at intimate venues, which stream on <strong>YouTube<\/strong> for fans worldwide.<\/p>\n<p>The films feature <strong>Kacey Musgraves<\/strong>, <strong>Isaiah Rashad<\/strong> and <strong>Bleachers<\/strong>, performing at venues including <strong>Gruene Hall<\/strong> in <strong>New Braunfels, Texas<\/strong>, the <strong>Stone Pony<\/strong> in <strong>Asbury Park, New Jersey<\/strong>, and the <strong>Intuit Plaza<\/strong> in <strong>Inglewood, California<\/strong>.<\/p>\n<p>The news arrives amid an apparent push into concert video across the DSP landscape, following\u00a0a <em>Bloomberg<\/em> <a rel=\"nofollow\" target=\"_blank\" class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/spotify-seeking-rights-to-show-live-video-of-music-festivals-report1\/\" target=\"_blank\" rel=\"noopener\">report<\/a> on June 8\u00a0that<strong> <a rel=\"nofollow\" target=\"_blank\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; Spotify [4,835 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/spotify\/\">Spotify<\/a><\/strong> has held talks with festival promoters over rights to carry live concert video.<\/p>\n<p>It would be <strong>Spotify<\/strong>\u2018s first move into live video, having so far tried only live audio, according to the report.<\/p>\n<p><strong><a rel=\"nofollow\" target=\"_blank\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; Amazon [966 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/amazon\/\">Amazon<\/a><\/strong> has run a filmed concert series of its own, <a rel=\"nofollow\" target=\"_blank\" class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/2-chainz-to-host-weekly-amazon-music-live-concert-series-on-prime-video\/\" target=\"_blank\" rel=\"noopener\">Amazon Music Live<\/a>, since 2022, with artists performing their latest releases.<\/p>\n<p>For YouTube\u2019s <strong>Music Nights, <\/strong>the full sets stream on each act\u2019s <strong>Official Artist Channel<\/strong> alongside behind-the-scenes <strong>Shorts<\/strong>, <strong>YouTube<\/strong> said in a blog post on Friday (June 12).<\/p>\n<p><strong>YouTube<\/strong> said it is staging <strong>Music Nights<\/strong> this year in cities including <strong>Los Angeles<\/strong>, <strong>New York<\/strong>, <strong>Paris<\/strong>, <strong>London<\/strong> and <strong>Tokyo<\/strong>, with more performances planned.<\/p>\n<p>The launch extends <strong>YouTube<\/strong>\u2018s use of live music to bring fans to the platform, as rivals invest in video and concerts of their own.<\/p>\n<p>Eight-time <strong>Grammy<\/strong> Award winner <strong>Kacey Musgraves<\/strong> played three sold-out shows at <strong>Gruene Hall<\/strong> to mark the release of her sixth studio album, <em>Middle of Nowhere<\/em>.<\/p>\n<hr\/>\n<div class=\"jeg_video_container jeg_video_content\"><iframe loading=\"lazy\" title=\"Kacey Musgraves - Mexico Honey (Live at Gruene Hall)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/SWC7KGeTMMI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<hr\/>\n<p>The sets featured new songs <em>Dry Spell<\/em> and <em>Mexico Honey<\/em>, plus a cover of <em>T\u00fa Solo T\u00fa<\/em> with opening act <strong>The Mariachi Bros<\/strong>.<\/p>\n<p>\u201cI couldn\u2019t think of a more iconic place to ring in the new album than historic <strong>Gruene Hall<\/strong>,\u201d said <strong>Musgraves<\/strong>.<\/p>\n<p>\u201cBuilt in the 1800s, this stage has a lot of good ghosts. <strong>Texas<\/strong> has some amazing middle of nowheres, and this is one of my favorites.\u201d<\/p>\n<p><strong>Musgraves<\/strong> has nearly <strong>470 million<\/strong> lifetime views across her <strong>YouTube<\/strong> content and reaches over<strong> 6 million<\/strong> monthly listeners on <strong><a rel=\"nofollow\" target=\"_blank\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; YouTube Music [344 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/youtube\/youtube-music\/\">YouTube Music<\/a><\/strong>, the company said.<\/p>\n<p><strong>Isaiah Rashad<\/strong> performed at the <strong>Intuit Plaza<\/strong> to mark the release of his third studio album, <em>It\u2019s Been Awful<\/em>.<\/p>\n<p>The <strong>Chattanooga<\/strong> rapper\u2019s outdoor set featured new tracks including <em>THE NEW SUBLIME<\/em>, <em>M.O.M.<\/em> and the single <em>SAME SH!T<\/em>, according to <strong>YouTube<\/strong>.<\/p>\n<p>\u201cWhen the music drops it always represents a moment in time for everyone,\u201d said <strong>Matthew Miller<\/strong>, President of <strong>Big Moo Records<\/strong>.<\/p>\n<p>\u201c<strong>Music Nights<\/strong> was a special way to celebrate that moment with family, friends and most of all fellow music lovers.\u201d<\/p>\n<p><strong>Rashad<\/strong> has more than <strong>234<\/strong> <strong>million<\/strong> lifetime views on <strong>YouTube<\/strong> and a monthly audience of over 1.7 million on <strong>YouTube Music<\/strong>, the company said.<\/p>\n<p><strong>Bleachers<\/strong>, led by <strong>Grammy<\/strong> winner <strong>Jack Antonoff<\/strong>, played a homecoming show at the <strong>Stone Pony<\/strong> to mark the release of their album <em>everyone for ten minutes<\/em>.<\/p>\n<p>The set ran through new cuts <em>you and forever<\/em> and <em>sideways<\/em>, alongside <em>Rollercoaster<\/em> and the <strong>Lana Del Rey<\/strong> collaboration <em>Margaret<\/em>.<\/p>\n<blockquote>\n<p>\u201cFrom the second we stepped onto that stage, it was one of my favorite shows ever. Thank god we filmed it.\u201d<\/p>\n<p><span style=\"color: #000000;\">Jack Antonoff, bleachers<\/span><\/p>\n<\/blockquote>\n<p>\u201cThe day after we released our album, the band and I played a free show at the <strong>Stone Pony<\/strong> for <strong>900<\/strong> fans,\u201d said <strong>Antonoff<\/strong>. \u201cSome flew across the country to be there, and others locals who have been coming to see us for over a decade.\u201d<\/p>\n<p>\u201cFrom the second we stepped onto that stage, it was one of my favorite shows ever. Thank god we filmed it,\u201d the <strong>Bleachers<\/strong> frontman added.<\/p>\n<p><strong>Bleachers<\/strong> has a monthly audience of more than <strong>1 million<\/strong> on <strong>YouTube Music<\/strong> and over <strong>170 million<\/strong> views across its <strong>YouTube<\/strong> content, the company said.<\/p>\n<hr\/>\n<p><strong>YouTube<\/strong> has leaned on live music before.<\/p>\n<p>The <strong>Alphabet<\/strong>-owned service has streamed the <strong>Coachella<\/strong> festival since 2011.<\/p>\n<p>In 2023, it <a rel=\"nofollow\" target=\"_blank\" class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/youtube-to-expand-livestreams-artist-interactions-and-shopping-at-coachella-2023\/\" target=\"_blank\" rel=\"noopener\">livestreamed all of the festival\u2019s stages<\/a> for the first time and gave <strong>Premium<\/strong> subscribers backstage footage.<\/p>\n<p><strong>YouTube<\/strong> last reported <a rel=\"nofollow\" target=\"_blank\" class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/youtube-music-hits-125m-paid-subscribers-adding-2m-subs-per-month-on-average-over-the-past-year\/\" target=\"_blank\" rel=\"noopener\"><strong>125<\/strong> <strong>million<\/strong> paid subscribers<\/a> to <strong>YouTube Music<\/strong> and <strong>Premium<\/strong> worldwide, including trials, in March 2025. That was up from <strong>100 million<\/strong> a year earlier.<\/p>\n<p>Rival <strong>Spotify<\/strong> <a rel=\"nofollow\" target=\"_blank\" class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/spotify-challenges-youtube-launching-music-videos-for-premium-users-in-11-markets\/\" target=\"_blank\" rel=\"noopener\">also launched music videos<\/a> in beta for <strong>Premium<\/strong> users across 11 markets in March 2024, challenging <strong>YouTube<\/strong>\u2018s position in the format.<span class=\"mb-article__stamp\">Music Business Worldwide<\/span><\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.musicbusinessworldwide.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>YouTube has launched a new concert series called Music Nights. The series turns artists\u2019 album releases into filmed live shows at intimate venues, which stream on YouTube for fans worldwide. The films feature Kacey Musgraves, Isaiah Rashad and Bleachers, performing at venues including Gruene Hall in New Braunfels, Texas, the Stone Pony in Asbury Park, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2461746,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25179],"tags":[],"class_list":["post-2461745","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-music"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/06\/YouTube-launches-Music-Nights-concert-series-turning-album-releases-into.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2461745","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2461745"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2461745\/revisions"}],"predecessor-version":[{"id":2461747,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2461745\/revisions\/2461747"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2461746"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2461745"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2461745"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2461745"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}