{"id":2463630,"date":"2026-06-17T11:26:50","date_gmt":"2026-06-17T11:26:50","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2463630"},"modified":"2026-06-17T11:26:50","modified_gmt":"2026-06-17T11:26:50","slug":"wendy-freedman-founder-of-beloved-vintage-boutique-polkadots-and-moonbeams-dies-at-66","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/wendy-freedman-founder-of-beloved-vintage-boutique-polkadots-and-moonbeams-dies-at-66\/","title":{"rendered":"Wendy Freedman, Founder of Beloved Vintage Boutique Polkadots and Moonbeams, Dies at 66"},"content":{"rendered":"<p><\/p>\n<div data-article-body=\"true\">\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Wendy Jill Freedman, founder of the beloved West Hollywood vintage boutique Polkadots and Moonbeams with clients like Julia Roberts, Drew Barrymore and Lily Collins, has died. She was 66.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Freedman died Friday in Santa Monica after a long battle with breast cancer.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\"><strong>More from The Hollywood Reporter<\/strong><\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">For more than four decades, Freedman built Polkadots and Moonbeams into a fashion institution for customers and costume designers alike, supplying pieces from productions including Emily in Paris, Modern Family, This Is Us and The Marvelous Mrs. Maisel.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Born on June 26, 1959, in Chicago, Freedman\u2019s sense of fashion was heavily influenced by her mother and grandmother, who were lovers of couture and vintage finds.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">\u201cThe dichotomy between my couture mother and my treasure hunting grandmother, helped me realize the disparity in the market for wearable vintage fashion in West Hollywood,\u201d Freedman said in a past <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/voyagela.com\/interview\/meet-wendy-freedman-polkadots-moonbeams-west-hollywood\/\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"elm:link;elmt:article_link;slk:interview;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;interview&quot;}\" class=\"link \">interview<\/a>.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Freedman attended Evanston Township High in Illinois, before graduating from the University of Southern California Marshall School of Business. She opened her boutique in her early twenties with a $3,000 loan from her grandmother.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Freedman first opened her boutique in 1982 on 3rd St. in West Hollywood. Drawn to the neighborhood\u2019s small business and community, Freedman saw a market for vintage fashion to blossom. Since the store\u2019s opening, Freedman\u2019s commitment to the success of her business transformed the boutique into an industry staple.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">\u201cShe took a chance on herself and created something extraordinary,\u201d Freedman\u2019s son, Milo Borsuk, <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.polkadotsandmoonbeams.com\/pages\/about-us?srsltid=AfmBOopXrz4tSqugcflbgf2KmbWGtJUt-5yO8IlihT1ysdipQVQfeqYo\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"elm:link;elmt:article_link;slk:wrote;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;wrote&quot;}\" class=\"link \">wrote<\/a> in a statement on her boutique\u2019s website. \u201cMore than 40 years later, while nearly every storefront around her changed, Polkadots &amp; Moonbeams remained the store of 3rd St.\u201d<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">\u201cFor more than 45 years, she made every person who walked through the doors of Polkadots &amp; Moonbeams feel like the center of the universe,\u201d Milo added. \u201cShe had this extraordinary gift for seeing people \u2014 not just how they looked, but how they wanted to feel.\u201d<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Freedman is survived by her sons, Milo and Dave Borsuk; her life partner, Vincent DiNunzi; her brother, Craig Freedman; and her stepsiblings, Dave Cohen, Julie Cohen and Dan Cohen.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\"><strong>Best of The Hollywood Reporter<\/strong><\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Sign up for <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/cloud.email.hollywoodreporter.com\/signup\/\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"elm:link;elmt:article_link;slk:THR's Newsletter;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;THR's Newsletter&quot;}\" class=\"link \">THR&#8217;s Newsletter<\/a>. For the latest news, follow us on <a rel=\"nofollow\" target=\"_blank\" href=\"http:\/\/bit.ly\/31XsHSx\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"elm:link;elmt:article_link;slk:Facebook;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;Facebook&quot;}\" class=\"link \">Facebook<\/a>, <a rel=\"nofollow\" target=\"_blank\" href=\"http:\/\/bit.ly\/2TkcoeG\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"elm:link;elmt:article_link;slk:Twitter;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;Twitter&quot;}\" class=\"link \">Twitter<\/a>, and <a rel=\"nofollow\" target=\"_blank\" href=\"http:\/\/bit.ly\/2TntOHq\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"elm:link;elmt:article_link;slk:Instagram;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;Instagram&quot;}\" class=\"link \">Instagram<\/a>.<\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source www.yahoo.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wendy Jill Freedman, founder of the beloved West Hollywood vintage boutique Polkadots and Moonbeams with clients like Julia Roberts, Drew Barrymore and Lily Collins, has died. She was 66. Freedman died Friday in Santa Monica after a long battle with breast cancer. More from The Hollywood Reporter For more than four decades, Freedman built Polkadots [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2463631,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25173],"tags":[348806,34395,484610,345279,345426,484611,471693,379904],"class_list":["post-2463630","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artists","tag-drew-barrymore","tag-hollywood-reporter","tag-jill-freedman","tag-julia-roberts","tag-lily-collins","tag-polkadots-and-moonbeams","tag-vintage-fashion","tag-west-hollywood"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/06\/Wendy-Freedman-Founder-of-Beloved-Vintage-Boutique-Polkadots-and-Moonbeams.jpeg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2463630","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2463630"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2463630\/revisions"}],"predecessor-version":[{"id":2463632,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2463630\/revisions\/2463632"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2463631"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2463630"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2463630"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2463630"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}