<\/p>\n
As Indonesia\u2019s entertainment industry gains greater international visibility, MD Entertainment, one of the country\u2019s top studios, is increasingly looking beyond local success and toward global partnerships, franchise development and emerging content formats.<\/p>\n
During the \u201cIndonesia At Scale\u201d session at the APOS conference, MD Entertainment founder and CEO Manoj Punjabi outlined the company\u2019s ambitions to expand its footprint across both traditional and digital entertainment sectors.<\/p>\n
More from Variety<\/strong><\/p>\n While MD remains best known for its dominant position in Indonesia\u2019s film and television industry, Punjabi said international distribution has become an increasingly important part of the company\u2019s strategy.<\/p>\n Asked whether Netflix serves a different audience from MD\u2019s traditional television business, Punjabi noted that every platform plays a distinct role within the content ecosystem. He added that global streaming services have become important gateways for Indonesian stories to reach international audiences, while future growth will increasingly depend on cross-border IP development.<\/p>\n Looking ahead, Punjabi identified microdramas as one of MD\u2019s most promising growth areas, with licensing opportunities and new distribution models emerging as key areas of focus. The company has already begun building a dedicated pipeline around short-form storytelling as the format continues to gain momentum across Asia.<\/p>\n Punjabi emphasized that any move into new formats must be supported by a long-term content and production strategy. Rather than pursuing growth for its own, he stressed the importance of maintaining quality across film, television and digital productions.<\/p>\n The executive also revealed that MD continues to attract interest from international partners and investors. He pointed to ongoing discussions with overseas companies, including South Korea\u2019s SBS, which became a strategic shareholder in the company last year, as evidence of growing confidence in Indonesia\u2019s content sector.<\/p>\n While streaming platforms continue to reshape viewing habits across Southeast Asia, Punjabi shared that strong IP and premium storytelling remain the industry\u2019s most valuable assets.<\/p>\n Best of Variety<\/strong><\/p>\n Sign up for Variety’s Newsletter<\/a>. For the latest news, follow us on Facebook<\/a>, Twitter<\/a>, and Instagram<\/a>.<\/p>\n<\/div>\n \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n \u2018 Some details of this article were extracted from the following source www.yahoo.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":" As Indonesia\u2019s entertainment industry gains greater international visibility, MD Entertainment, one of the country\u2019s top studios, is increasingly looking beyond local success and toward global partnerships, franchise development and emerging content formats. During the \u201cIndonesia At Scale\u201d session at the APOS conference, MD Entertainment founder and CEO Manoj Punjabi outlined the company\u2019s ambitions to expand […]<\/p>\n","protected":false},"author":2,"featured_media":2465141,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[484904,367677,484906,484907,394838,318379,484905,484903,373206],"class_list":["post-2465140","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-content-formats","tag-digital-entertainment","tag-film-and-television-industry","tag-franchise-development","tag-global-partnerships","tag-indonesia","tag-ip-development","tag-manoj-punjabi","tag-traditional-television"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/06\/Indonesias-MD-Entertainment-Bets-on-IP-and-Microdramas-for-Global.jpeg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2465140","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2465140"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2465140\/revisions"}],"predecessor-version":[{"id":2465142,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2465140\/revisions\/2465142"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2465141"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2465140"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2465140"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2465140"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}