{"id":2465782,"date":"2026-06-18T18:06:29","date_gmt":"2026-06-18T18:06:29","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2465782"},"modified":"2026-06-18T18:06:29","modified_gmt":"2026-06-18T18:06:29","slug":"tyla-drops-is-it-love-alongside-sultry-new-music-video","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/tyla-drops-is-it-love-alongside-sultry-new-music-video\/","title":{"rendered":"Tyla Drops \u201cIs It Love\u201d Alongside Sultry New Music Video"},"content":{"rendered":"<p><\/p>\n<div>\n<p class=\"p1 wp-block-paragraph\"><strong><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/inmusicblog.com\/stories\/why-tyla-is-called-the-queen-of-popiano\/\">Tyla<\/a><\/strong> is entering her <strong><em><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/inmusicblog.com\/news\/tyla-a-pop-album-release-date\/\">A*Pop<\/a><\/em><\/strong> era. On June 18, the South African star released her new single \u201c<strong>Is It Love<\/strong>,\u201d accompanied by a visually striking <strong><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/youtu.be\/YdrW1SJwiMs?is=qUG_3GvfTSs2d_bT\">music video<\/a><\/strong> that leans into the song\u2019s sensual atmosphere and showcases a different side of her artistry.<\/p>\n<p class=\"p1 wp-block-paragraph\">Arriving as the third single from her upcoming sophomore album <em>A*Pop<\/em>, due July 24 via FAX and Epic Records, \u201cIs It Love\u201d continues the global sound Tyla has been building while placing a stronger emphasis on her vocals than many of her previous releases.<\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--40)\"\/>\n<nav class=\"jp-relatedposts-i2 wp-block-jetpack-related-posts has-small-font-size\" data-layout=\"grid\" aria-label=\"Related\">\n<h4 id=\"h-related\" class=\"wp-block-heading\">Related<\/h4>\n<\/nav>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--40)\"\/>\n<p class=\"p1 wp-block-paragraph\">Built around soft R&amp;B synth textures and a laid-back Amapiano groove, the track blends two of the defining elements of Tyla\u2019s musical identity. Deep basslines, airy melodies, and subtle percussion create a hypnotic backdrop as she explores the complexities of romance and emotional vulnerability.<\/p>\n<p class=\"p1 wp-block-paragraph\">The song\u2019s standout moment arrives in the chorus, where Tyla delivers the repeated line, \u201c<em>Is it love, is it love, if you don\u2019t cry, cry, cry?\u201d<\/em> Her vocal performance takes center stage, highlighting a more melodic and emotionally expressive approach compared to some of her rhythm-driven hits.<\/p>\n<p class=\"p1 wp-block-paragraph\">That evolution reflects comments Tyla made earlier this year while discussing A*Pop. Speaking with <em>Rolling Stone<\/em> in February, she described feeling transformed both personally and creatively. \u201c<em>Me being in it, I feel so different to how I felt during the first album<\/em>,\u201d she said at the time. \u201c<em>I\u2019ve been through stuff. I don\u2019t know, I feel like a woman. I\u2019m 24\u2026 I feel like a woman.<\/em>\u201d<\/p>\n<p class=\"p1 wp-block-paragraph\">The accompanying video mirrors the song\u2019s mood through a series of intimate and cinematic visuals. Rather than relying on high-energy choreography, Tyla opts for fluid, deliberate movement that follows the pulse of the production.<\/p>\n<p class=\"p1 wp-block-paragraph\">Several visual choices amplify that atmosphere. Water becomes a recurring motif throughout the clip, particularly during scenes set in a flooded room. Reflections ripple across the floor as light bounces off the surface, creating a dreamlike aesthetic that complements the track\u2019s themes of longing and uncertainty.<\/p>\n<p class=\"p1 wp-block-paragraph\">\u201cIs It Love\u201d follows \u201c<strong><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/inmusicblog.com\/news\/tyla-chanel-spotify-history-global-streaming-record\/\">Chanel<\/a><\/strong>\u201d and <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/inmusicblog.com\/news\/tyla-zara-larsson-she-did-it-again-release-date\/\">\u201c<strong>She Did It Again<\/strong><\/a>\u201d featuring <strong><a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/inmusicblog.com\/news\/zara-larsson-tyla-joint-album\/\">Zara Larsson<\/a><\/strong>, both of which helped establish momentum for <em>A*Pop<\/em>. \u201cChanel\u201d reached No. 15 on the UK Singles Chart and No. 43 on the Billboard Hot 100, while \u201cShe Did It Again\u201d debuted inside the charts in both the United States and United Kingdom.<\/p>\n<\/p><\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source inmusicblog.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tyla is entering her A*Pop era. On June 18, the South African star released her new single \u201cIs It Love,\u201d accompanied by a visually striking music video that leans into the song\u2019s sensual atmosphere and showcases a different side of her artistry. Arriving as the third single from her upcoming sophomore album A*Pop, due July [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2465783,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25179],"tags":[485045,362453,21800,26626,21738,340792],"class_list":["post-2465782","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-music","tag-a-pop","tag-amapiano","tag-music","tag-new-music","tag-news","tag-tyla"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/06\/Tyla-Drops-Is-It-Love-Alongside-Sultry-New-Music-Video.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2465782","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2465782"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2465782\/revisions"}],"predecessor-version":[{"id":2465784,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2465782\/revisions\/2465784"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2465783"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2465782"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2465782"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2465782"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}