{"id":2477739,"date":"2026-06-27T00:16:57","date_gmt":"2026-06-27T00:16:57","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2477739"},"modified":"2026-06-27T00:16:57","modified_gmt":"2026-06-27T00:16:57","slug":"why-many-celebrities-struggle-after-fame-idowu-babalola","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/why-many-celebrities-struggle-after-fame-idowu-babalola\/","title":{"rendered":"Why many celebrities struggle after fame \u2013Idowu Babalola"},"content":{"rendered":"<p><\/p>\n<div>\n<p>By <span class=\"s1\"><strong>Rita Okoye<\/strong> <\/span>\n<\/p>\n<p>\u00a0\n<\/p>\n<p class=\"p1\"><strong><span class=\"s1\">Media<\/span><span class=\"s2\"> entrepreneur and digital communications expert Idowu Olumide Babalola has said that popularity alone is no longer enough to guarantee long-term success in today\u2019s fast-changing entertainment and digital media industry.<\/span><\/strong><\/p>\n<p class=\"p2\"><span class=\"s2\">Speaking during a recent encounter with Saturday Sun, Babalola, President and Founder of DJB Media &amp; Digital TV Broadcast Limited, stressed that sustained relevance requires continuous growth, adaptability and a genuine connection with audiences.<\/span>\n<\/p>\n<p class=\"p2\"><span class=\"s2\">According to him, the transition from momentary fame to lasting relevance demands strategic planning and intentional brand-building.<\/span>\n<\/p>\n<p class=\"p2\"><span class=\"s2\">\u201cIt is not just about gaining fans; it is about building a brand that resonates deeply and consistently with people,\u201d he said.<\/span><\/p>\n<p class=\"p2\"><span class=\"s2\">Babalola noted that artists and public figures must embrace innovation, tell compelling stories, and engage audiences across multiple digital platforms while remaining authentic to their unique identities.<\/span>\n<\/p>\n<p class=\"p2\"><span class=\"s2\">He explained that the vision behind his brand, Datjoblessboi, is to help artists, creators, and public figures transform temporary popularity into enduring legacies through strategic branding, collaboration, and resilience.<\/span>\n<\/p>\n<p class=\"p2\"><span class=\"s2\">\u201cBy fostering creativity and leveraging technology, we help talents not only capture attention but sustain it over time,\u201d he added.<\/span>\n<\/p>\n<p class=\"p2\"><span class=\"s2\">Widely regarded as one of Nigeria\u2019s pioneering figures in digital media and public relations, Babalola encouraged entertainers to see popularity as a starting point rather than the ultimate goal.<\/span>\n<\/p>\n<p class=\"p2\"><span class=\"s2\">He maintained that meaningful careers are built through consistent engagement, purposeful branding and the ability to inspire audiences across generations.<\/span>\n<\/p>\n<p class=\"p2\"><span class=\"s2\">Babalola further reaffirmed DJB Media &amp; Digital TV Broadcast Limited\u2019s commitment to supporting talent in building sustainable careers and setting new standards for success within Nigeria\u2019s growing entertainment and digital media ecosystem.<\/span>\n                    <\/p>\n<\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source thesun.ng \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Rita Okoye \u00a0 Media entrepreneur and digital communications expert Idowu Olumide Babalola has said that popularity alone is no longer enough to guarantee long-term success in today\u2019s fast-changing entertainment and digital media industry. Speaking during a recent encounter with Saturday Sun, Babalola, President and Founder of DJB Media &amp; Digital TV Broadcast Limited, stressed [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2477740,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25173],"tags":[487642,487645,374845,487641,487643,487644],"class_list":["post-2477739","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artists","tag-sun-newspapers","tag-sunnewsonline-com","tag-the-sun","tag-the-sun-nigeria","tag-thesun","tag-thesun-ng"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/06\/Why-many-celebrities-struggle-after-fame-\u2013Idowu-Babalola.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2477739","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2477739"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2477739\/revisions"}],"predecessor-version":[{"id":2477741,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2477739\/revisions\/2477741"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2477740"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2477739"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2477739"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2477739"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}