<\/p>\n
\n\tCare Bears is becoming part of the Authentic Brands Group<\/a> portfolio.<\/p>\n \n\tOn Tuesday, the brand and entertainment platform <\/a>said it has signed a definitive agreement to acquire the intellectual property of Care Bears, a global entertainment franchise that has generated more than $12 billion in retail sales since being introduced as a greeting card concept in the early 1980s.<\/p>\n \n\tTerms of the purchase from Ivest Consumer Partners and Cloverlay were not disclosed but the deal is expected to close in the third quarter. The private equity firms acquired Care Bears in 2023 from the Weiss family, sole owners of the brand for more than 40 years. The brand is on track to exceed $750 million in retail sales by year-end 2026.<\/p>\n \n\tAuthentic Studios and Authentic Live, divisions of Authentic Brands Group<\/a>, will be key to extending the Care Bears universe through new stories, audiences and fan experiences. Since launching in 2023, Authentic Studios has introduced new ways for audiences to engage with the company\u2019s brands through original content and experiences, such as Beckham<\/a>, Shaq\u2019s Dunkman League and EPiC Elvis Presley. Authentic Live connects brands with the world\u2019s biggest moments in sports, culture and entertainment through more than 60 annual events.<\/p>\n \n\t\u201cCare Bears is the gold standard of family entertainment,\u201d said Corey Salter, chief executive officer of Authentic\u2019s entertainment division. \u201cIt arrives with a nearly 45-year history of genuine emotional connection, an active content pipeline, a vast network of more than 500 licensing partners and a devoted fan base that keeps growing. Our opportunity is not simply to steward the brand and its message of positivity; it\u2019s to bring Care Bears into Authentic\u2019s powerful platform and write the next great chapter in one of entertainment\u2019s most enduring franchises.\u201d<\/p>\n \n\tThe company had no further comment on its plans on Tuesday. This marks the fourth merger or acquisition<\/a> Authentic has made this year after Kevin Hart, Guess and Lee.<\/p>\n \n\tSince its founding, Care Bears has grown into one of the most loved family entertainment franchises. It offers more than 100 bears, each representing a distinct emotion such as Cheer Bear and Grumpy Bear. It reaches consumers in more than 190 countries and offers short-form content, gaming, live experiences and films in 26 languages.<\/p>\n \n\t\u201cCare Bears had extraordinary cultural equity that had been fundamentally undercommercialized for decades,\u201d said Mark Matheny, chair of Care Bears and operating partner, Ivest Consumer Partners and Aston Loch, co-founding partner, Ivest. \u201cWe transformed it from a children\u2019s entertainment business into a consumer products licensing company. We are proud of what the Care Bears team built, and we look forward to seeing Authentic carry it into its next chapter.\u201d<\/p>\n \n\tIronically, on the same day as Authentic announced its acquisition<\/a>, Skechers <\/a>unveiled a footwear collaboration with the brand featuring women\u2019s and kids. The shoes in the Skechers<\/a> x Care Bears collection feature many of the brand\u2019s most popular bears including Funshine Bear and Good Luck Bear.<\/p>\n<\/div>\n \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n \u2018 Some details of this article were extracted from the following source wwd.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":" Care Bears is becoming part of the Authentic Brands Group portfolio. On Tuesday, the brand and entertainment platform said it has signed a definitive agreement to acquire the intellectual property of Care Bears, a global entertainment franchise that has generated more than $12 billion in retail sales since being introduced as a greeting card concept […]<\/p>\n","protected":false},"author":2,"featured_media":2482130,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[386779,430652,488682],"class_list":["post-2482129","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-acquisition","tag-authentic-brands-group","tag-skechers"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/06\/Authentic-Brands-Group-Acquires-Care-Bears.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2482129","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2482129"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2482129\/revisions"}],"predecessor-version":[{"id":2482131,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2482129\/revisions\/2482131"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2482130"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2482129"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2482129"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2482129"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}