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\n\t\t![\"Comarch\"\/](\"data:image\/svg+xml;charset=UTF-8,%3csvg)
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\n\tThe UK media market is undergoing a profound and rapid transformation, and as competition for audiences intensifies, scale matters more than ever in order to compete with global streaming giants and YouTube in the UK. Together, Sky and ITV Media & Entertainment will combine free-to-air broadcasting, advertising-funded streaming and subscription television together with Sky\u2019s wider portfolio of broadband, mobile and business services. The diversity of revenue streams of the combined entity provides a resilient and durable business model which will underpin its long-term success.<\/p>\n
\n\tFollowing completion, ITV channels and ITVX will remain free-to-air, with its public service broadcasting commitments continuing to be met in full. Audiences will continue to enjoy the programmes they know and love, alongside trusted national and regional news. Sky will continue to be the home of world-class entertainment, unmissable sport, and market-leading connectivity.<\/p>\n
\n\tITV already reaches around 40 million people every week and serves more than 16.5 million monthly digital users. Combined with Sky, the business would account for around 20% of all in-home viewing in the UK, second to the BBC and ahead of YouTube, and create a commercial streaming champion for the UK.<\/p>\n
\n\tDana Strong (CBE), Sky Group CEO, said:<\/p>\n
\n\tCarolyn McCall (DBE), Chief Executive Officer, ITV plc, said:<\/p>\n
\n\tBetter for viewers:<\/strong><\/p>\n
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\n\t\tITV\u2019s channels and ITVX will remain free-to-air, with all public service broadcasting commitments continuing in full, including regional news and programming. Viewers will continue to enjoy the shows they know and love, such as Coronation Street, Emmerdale, Love Island, I’m a Celebrity… Get Me Out of Here!, This Morning, Loose Women, Lorraine and News at Ten \u2013 alongside major live sporting events.<\/li>\n
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\n\t\tThe combined business will deliver more sport free-to-air on ITV services than ever before, while enhancing streaming through improved technology, better discovery and a more seamless viewing experience.<\/li>\n
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\n\t\tITV News and Sky News will remain distinct editorial voices, continuing to provide trusted journalism to audiences across the UK.<\/li>\n
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\n\tBetter for the creative sector:<\/strong><\/p>\n
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\n\t\tSky has agreed to enter into a \u00a32.1bn content supply agreement over 5 years with ITV Studios upon completion of the deal.<\/li>\n
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\n\t\tThe agreement will support continued investment in British programming while sustaining jobs, skills and growth across the UK’s creative industries.<\/li>\n
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\n\t\tProgramming acquired under the agreement will not count towards ITV independent production quotas, helping to ensure continued opportunities for independent producers across the UK.<\/li>\n
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\n\tBetter for the UK:<\/strong><\/p>\n
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\n\t\tThe combined business will have the resources and technology capabilities to compete more effectively with global media and technology companies in the UK, creating a scaled alternative UK-based platform for advertisers.<\/li>\n
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\n\t\tThe transaction will support continued investment in British content, skills, infrastructure and innovation.<\/li>\n
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\n\t\tBy combining scale with a continued commitment to public service broadcasting, the transaction helps secure the long-term future of British storytelling, trusted news and culturally significant programming.<\/li>\n
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\n\tApproximately \u00a3200 million in annual cost synergies are expected to be generated on a run-rate basis by the end of the third year after closing. The majority of cost synergies will be delivered through efficiencies in marketing, technology platforms and non-UK content.<\/p>\n
\n\tThe transaction is subject to customary conditions and regulatory approvals. Further details will be announced in due course.<\/p>\n
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\n\t\tDana Strong (CBE), Sky Group CEO<\/p>\n
\n\t\tThis is a defining moment for British media and an opportunity to build a stronger future for two of the UK’s most loved and trusted brands. We have huge respect for the transformation the ITV team has delivered, particularly its successful move into streaming through ITVX, which has brought fantastic British content to millions of viewers across the UK.\u00a0Bringing Sky and ITV Media & Entertainment together combines the very best of free-to-air television, pay TV and streaming, ensuring viewers across the UK continue to enjoy outstanding British programming in a rapidly changing world.\u00a0<\/span>ITV will remain a public service broadcaster at the heart of British life, and we\u2019re excited about the future we can build together.<\/span><\/p>\n<\/div>\n\n
\n\t\tCarolyn McCall (DBE), Chief Executive Officer, ITV plc<\/p>\n
\n\t\tITV has successfully evolved in a rapidly changing media landscape – launching, and scaling, ITVX and developing ITV Studios into a major force in the global content market. This transaction builds on that momentum to deliver clear, tangible value for shareholders.\u00a0At the same time, through the commitments made by Sky, the combined ITV M&E \/ Sky business will continue to deliver everything about ITV that our viewers and advertisers love and value and our people are hugely proud of – making programmes that reflect and shape society, bringing people together for shared experiences and having the quality, diversity and plurality that are the hallmarks of our contribution to the UK\u2019s creative industries. In addition, all of ITV\u2019s PSB commitments, including regional and national news, are safeguarded under the terms of the Channel 3 Licences until 2034, which Sky is acquiring as part of the Transaction.\u00a0<\/span>I am also confident that Sky will be a strong and responsible custodian of ITV M&E, building on its heritage while investing in its future and safeguarding the qualities that make ITV so valued by viewers, advertisers and the UK’s creative industries.<\/span><\/p>\n<\/div><\/div>\n \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n \u2018 Some details of this article were extracted from the following source www.thefastmode.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"
Sky, one of Europe\u2019s leading media and connectivity companies and part of Comcast, announced that it has agreed terms to acquire ITV Media & Entertainment from ITV plc for a total consideration of up to \u00a31.6 billion (subject to adjustment for cash, debt and net working capital), comprising \u00a31.2 billion in cash, Love Productions, […]<\/p>\n","protected":false},"author":2,"featured_media":2444302,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[487076,364069],"class_list":["post-2499580","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment","tag-itv-media-entertainment","tag-uk-streaming"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/06\/ATT-Cisco-LiveOne-Expand-Connected-Car-Platform-for-In-Vehicle.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2499580","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2499580"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2499580\/revisions"}],"predecessor-version":[{"id":2499581,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2499580\/revisions\/2499581"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2444302"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2499580"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2499580"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2499580"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}