{"id":2520262,"date":"2026-07-28T10:46:39","date_gmt":"2026-07-28T10:46:39","guid":{"rendered":"https:\/\/celebrity.land\/en\/?p=2520262"},"modified":"2026-07-28T10:46:39","modified_gmt":"2026-07-28T10:46:39","slug":"peacock-joins-youtube-premium-in-a-new-nbcuniversal-streaming-deal","status":"publish","type":"post","link":"https:\/\/celebrity.land\/en\/peacock-joins-youtube-premium-in-a-new-nbcuniversal-streaming-deal\/","title":{"rendered":"Peacock joins YouTube Premium in a new NBCUniversal streaming deal"},"content":{"rendered":"<p><\/p>\n<div id=\"article\">\n<p><strong>TL;DR: <\/strong>YouTube and NBCUniversal have struck a deal that will bundle <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/zdcs.link\/z3KdJP?pageview_type=Standard&amp;template=article&amp;module=content_body&amp;element=offer&amp;item=text-link&amp;element_label=Peacock%20Premium&amp;object_type=article&amp;object_uuid=01fswpRAgkK1Y8nuaoPxNGv&amp;short_url=z3KdJP&amp;u=https%3A%2F%2Fmashable.com%2Farticle-route-prefix%2Fentertainment%2Fpeacock-youtube-premium-bundle-deal\" rel=\"sponsored\" target=\"_blank\" data-ga-click=\"1\" data-ga-label=\"$text\" data-ga-item=\"text-link\" data-ga-module=\"content_body\" title=\"(opens in a new window)\">Peacock Premium<\/a> into <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/zdcs.link\/zj3oJM?pageview_type=Standard&amp;template=article&amp;module=content_body&amp;element=offer&amp;item=text-link&amp;element_label=YouTube%20Premium%27s&amp;object_type=article&amp;object_uuid=01fswpRAgkK1Y8nuaoPxNGv&amp;short_url=zj3oJM&amp;u=https%3A%2F%2Fmashable.com%2Farticle-route-prefix%2Fentertainment%2Fpeacock-youtube-premium-bundle-deal\" rel=\"sponsored\" target=\"_blank\" data-ga-click=\"1\" data-ga-label=\"$text\" data-ga-item=\"text-link\" data-ga-module=\"content_body\" title=\"(opens in a new window)\">YouTube Premium&#8217;s<\/a> $15.99 per month subscription starting early next year, adding access to live sports (NFL, NBA, MLB) and shows like <em>Law &amp; Order<\/em>, <em>SNL<\/em>, and <em>Love Island<\/em> \u2014 no separate Peacock subscription required.<\/p>\n<hr\/>\n<p>Starting early next year, <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/zdcs.link\/zj3oJM?pageview_type=Standard&amp;template=article&amp;module=content_body&amp;element=offer&amp;item=text-link&amp;element_label=YouTube%20Premium&amp;object_type=article&amp;object_uuid=01fswpRAgkK1Y8nuaoPxNGv&amp;short_url=zj3oJM&amp;u=https%3A%2F%2Fmashable.com%2Farticle-route-prefix%2Fentertainment%2Fpeacock-youtube-premium-bundle-deal\" rel=\"sponsored\" target=\"_blank\" data-ga-click=\"1\" data-ga-label=\"$text\" data-ga-item=\"text-link\" data-ga-module=\"content_body\" title=\"(opens in a new window)\">YouTube Premium<\/a> is about to become much more valuable. <\/p>\n<p>YouTube and NBCUniversal have announced a deal that folds <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/zdcs.link\/z3KdJP?pageview_type=Standard&amp;template=article&amp;module=content_body&amp;element=offer&amp;item=text-link&amp;element_label=Peacock%20Premium&amp;object_type=article&amp;object_uuid=01fswpRAgkK1Y8nuaoPxNGv&amp;short_url=z3KdJP&amp;u=https%3A%2F%2Fmashable.com%2Farticle-route-prefix%2Fentertainment%2Fpeacock-youtube-premium-bundle-deal\" rel=\"sponsored\" target=\"_blank\" data-ga-click=\"1\" data-ga-label=\"$text\" data-ga-item=\"text-link\" data-ga-module=\"content_body\" title=\"(opens in a new window)\">Peacock Premium<\/a> directly into the $15.99 per month YouTube Premium subscription \u2014 meaning if you&#8217;re already paying for YouTube Premium, you won&#8217;t need a separate Peacock subscription to access its content.<\/p>\n<p>The bundle brings a big chunk of NBCUniversal&#8217;s content into the mix:<\/p>\n<section x-data=\"window.newsletter({ isDeal: false })\" x-init=\"init()\" aria-label=\"Newsletter Sign-Up\" class=\"relative invisible my-12 mx-auto w-full max-w-3xl md:my-16 ziff-component accent-cut-for-gradient-bg accent-cut-border-for-gradient-bg bg-gradient-fuchsia-secondary p-[2px]\">\n<p>\n            <span class=\"text-gradient-fuchsia-secondary\">Mashable Top Stories<\/span>\n        <\/p>\n<\/section>\n<ul>\n<li>\n<p>Live <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/mashable.com\/category\/sports\" target=\"_blank\" data-ga-click=\"1\" data-ga-label=\"$text\" data-ga-item=\"text-link\" data-ga-module=\"content_body\">sports<\/a>, including <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/mashable.com\/article\/how-to-watch-nfl-2025-streaming-deals\" target=\"_blank\" data-ga-click=\"1\" data-ga-label=\"$text\" data-ga-item=\"text-link\" data-ga-module=\"content_body\">NFL<\/a>, <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/mashable.com\/entertainment\/nba-2k27-cover-athletes-revealed\" target=\"_blank\" data-ga-click=\"1\" data-ga-label=\"$text\" data-ga-item=\"text-link\" data-ga-module=\"content_body\">NBA<\/a>, and MLB games<\/p>\n<\/li>\n<li>\n<p>Entertainment staples like <em>Law &amp; Order<\/em>, <em>Saturday Night Live<\/em>, and <em>Love Island<\/em><\/p>\n<\/li>\n<li>\n<p>Peacock&#8217;s broader library of movies and originals<\/p>\n<\/li>\n<\/ul>\n<p>If you&#8217;ve been paying for Peacock separately, or skipping it because it felt like one subscription too many, this changes that math pretty significantly.<\/p>\n<p>Peacock has struggled to compete with the bigger streaming players \u2014 it currently sits at 48 million subscribers, compared to <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/mashable.com\/category\/youtube\" target=\"_blank\" data-ga-click=\"1\" data-ga-label=\"$text\" data-ga-item=\"text-link\" data-ga-module=\"content_body\">YouTube<\/a> Premium and <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/mashable.com\/article\/youtube-music-new-features-shared-playlists-comments\" target=\"_blank\" data-ga-click=\"1\" data-ga-label=\"$text\" data-ga-item=\"text-link\" data-ga-module=\"content_body\">YouTube Music&#8217;s<\/a> combined 125 million. By folding into YouTube Premium rather than selling it as an add-on, NBCUniversal is essentially betting that YouTube&#8217;s scale can do what Peacock hasn&#8217;t managed on its own.<\/p>\n<div class=\"flex mx-auto mt-8 w-full max-w-3xl font-sans text-lg leading-normal md:text-xl md:leading-7\">\n        <span class=\"font-bold text-primary-400\">SEE ALSO:<\/span><br \/>\n        <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/mashable.com\/entertainment\/how-to-watch-lollapalooza\" class=\"flex items-center text-secondary-300\"><br \/>\n            <span class=\"ml-1\">Alert the group chat: You can stream Lollapalooza live from your couch<\/span><br \/>\n            <svg class=\"ml-1 w-4 h-4 font-normal fill-current\"><use href=\"http:\/\/mashable.com\/images\/icons\/spritemap.svg#sprite-arrow-right-thin\"\/><\/svg><br \/>\n        <\/a>\n    <\/div>\n<p>YouTube Premium already has multiple tiers \u2014 an $8.99 per month Premium Lite plan and a $26.99 per month family plan. If this partnership works out, YouTube could end up bundling in more streaming services down the line, rather than staying as a video platform with a premium tier.<\/p>\n<p>Worth noting too: Peacock just turned a profit for the first time last quarter, and this deal is the latest in a string of partnerships it has struck recently, including bundles with <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/mashable.com\/category\/apple-tv\" target=\"_blank\" data-ga-click=\"1\" data-ga-label=\"$text\" data-ga-item=\"text-link\" data-ga-module=\"content_body\">Apple TV<\/a>, <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/mashable.com\/category\/amazon-prime-video\" target=\"_blank\" data-ga-click=\"1\" data-ga-label=\"$text\" data-ga-item=\"text-link\" data-ga-module=\"content_body\">Prime Video<\/a>, and <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/mashable.com\/article\/the-roku-channel\" target=\"_blank\" data-ga-click=\"1\" data-ga-label=\"$text\" data-ga-item=\"text-link\" data-ga-module=\"content_body\">Roku<\/a> \u2014 all part of the same push to get more eyes on Peacock.<\/p>\n<p>Either way, this deal shows just how far streaming platforms are willing to go to keep up \u2014 and Peacock finally has a real shot at the audience it&#8217;s been chasing.<\/p>\n<section class=\"mx-auto max-w-7xl\">\n<\/section><\/div>\n<p><em> \u2018 The preceding article may include information circulated by third parties \u2019 <\/em><\/p>\n<p><em> \u2018 Some details of this article were extracted from the following source mashable.com \u2019 <\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>TL;DR: YouTube and NBCUniversal have struck a deal that will bundle Peacock Premium into YouTube Premium&#8217;s $15.99 per month subscription starting early next year, adding access to live sports (NFL, NBA, MLB) and shows like Law &amp; Order, SNL, and Love Island \u2014 no separate Peacock subscription required. Starting early next year, YouTube Premium is [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2520263,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[25172],"tags":[],"class_list":["post-2520262","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entertainment"],"jetpack_featured_media_url":"https:\/\/celebrity.land\/en\/wp-content\/uploads\/2026\/07\/Peacock-joins-YouTube-Premium-in-a-new-NBCUniversal-streaming-deal.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2520262","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/comments?post=2520262"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2520262\/revisions"}],"predecessor-version":[{"id":2520264,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/posts\/2520262\/revisions\/2520264"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media\/2520263"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/media?parent=2520262"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/categories?post=2520262"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/en\/wp-json\/wp\/v2\/tags?post=2520262"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}