{"id":1684926,"date":"2026-03-31T13:34:04","date_gmt":"2026-03-31T13:34:04","guid":{"rendered":"https:\/\/celebrity.land\/pt\/?p=1684926"},"modified":"2026-03-31T13:34:04","modified_gmt":"2026-03-31T13:34:04","slug":"travis-scott-convoca-matthew-m-williams-para-ajudar-usher-na-nova-era-da-oakley","status":"publish","type":"post","link":"https:\/\/celebrity.land\/pt\/travis-scott-convoca-matthew-m-williams-para-ajudar-usher-na-nova-era-da-oakley\/","title":{"rendered":"Travis Scott convoca Matthew M. Williams para ajudar Usher na nova era da Oakley"},"content":{"rendered":"<figure><\/figure>\n<\/p>\n<div data-article-body=\"true\">\n<p class=\"mb-4 text-lg md:leading-8 break-words\"><a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.complex.com\/tag\/travis-scott\" data-ylk=\"slk:Travis Scott;elm:context_link;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;Travis Scott&quot;}\">Travis Scott<\/a>anteriormente nomeado <a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.complex.com\/tag\/oakley\" data-ylk=\"slk:Oakley;elm:context_link;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;Oakley&quot;}\">Oakley<\/a>Chefe Vision\u00e1rio, alistou-se <a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.complex.com\/tag\/matthew-m-williams\" data-ylk=\"slk:Matthew M. Williams;elm:context_link;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;Matthew M. Williams&quot;}\">Mateus M. Williams<\/a> para ajudar a inaugurar uma nova era para o <a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.complex.com\/tag\/brands\" data-ylk=\"slk:brand;elm:context_link;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;brand&quot;}\">marca<\/a>.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">A \u00faltima nomea\u00e7\u00e3o da Oakley ver\u00e1 Williams assumindo o papel de Diretor Criativo de Vestu\u00e1rio, Cal\u00e7ados e Acess\u00f3rios (AFA). Em comunicado, Williams, que anteriormente atuou como <a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.complex.com\/style\/a\/tracewilliamcowen\/matthew-m-williams-leaving-givenchy\" data-ylk=\"slk:Givenchy\u2019s Creative Director;elm:context_link;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;Givenchy\u2019s Creative Director&quot;}\">Diretor Criativo da Givenchy<\/a>citou Oakley como uma refer\u00eancia em sua educa\u00e7\u00e3o na Calif\u00f3rnia.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">\u201cSempre admirei a inten\u00e7\u00e3o t\u00e9cnica e inovadora da marca, que se alinha muito com meu pr\u00f3prio processo e linguagem de design\u201d, disse o <a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.complex.com\/style\/a\/tracewilliamcowen\/destroy-lonely-1017-alyx-9sm-no-stylist-tour-collection\" data-ylk=\"slk:1017 ALYX 9SM;elm:context_link;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;1017 ALYX 9SM&quot;}\">1017 ALYX 9SM<\/a> disse o fundador. &#8220;A Oakley tem uma heran\u00e7a t\u00e3o rica, com uma hist\u00f3ria enraizada tanto nos esportes de desempenho quanto na cultura global. Estou honrado em ingressar como Diretor Criativo da AFA e estou ansioso para trabalhar junto com Travis e as equipes para guiar a marca para uma nova era.&#8221;<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\"><a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.complex.com\/shop?utm_source=yahoo&amp;utm_medium=syndication&amp;utm_campaign=shop2025\" data-ylk=\"slk:COMPLEX SHOP: Shop the brands you love, anytime and anywhere. Uncover what's next. Buy. Collect. Obsess.;elm:context_link;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;COMPLEX SHOP&quot;}\" class=\"link \"><b>LOJA COMPLEXA:<\/b> Compre as marcas que voc\u00ea adora, a qualquer hora e em qualquer lugar. Descubra o que vem a seguir. Comprar. Colete. Obcecado.<\/a><\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Em sua fun\u00e7\u00e3o na Oakley, Williams, trabalhando em estreita colabora\u00e7\u00e3o com Scott, se basear\u00e1 fortemente no \u201cDNA esportivo\u201d da marca, por repeti\u00e7\u00e3o. Isso significa que podemos esperar cole\u00e7\u00f5es focadas no desempenho e no estilo de vida, com Scott elogiando o designer como uma escolha \u201cnatural\u201d para o futuro da Oakley.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">\u201cMatthew e eu nos conectamos no processo \u2013 come\u00e7ando do zero e mantendo o foco nos detalhes\u201d, disse Scott. &#8220;\u00c9 assim que eu abordo tudo. Traz\u00ea-lo para a Oakley pareceu um pr\u00f3ximo passo natural \u00e0 medida que avan\u00e7amos para esta pr\u00f3xima fase.&#8221;<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\"><a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" target=\"_blank\" class=\"link \" href=\"https:\/\/www.complex.com\/style\/a\/tracewilliamcowen\/travis-scott-chief-visionary-oakley\" data-ylk=\"slk:Scott assumed his position at Oakley in July of last year;elm:context_link;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;Scott assumed his position at Oakley in July of last year&quot;}\">Scott assumiu seu cargo na Oakley em julho do ano passado<\/a>dizendo que se sentiu compelido a ingressar na marca em seu caminho para a evolu\u00e7\u00e3o.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">\u201cSinto-me inspirado pelo que as pessoas pensam que n\u00e3o pode ser feito\u201d, disse Scott na \u00e9poca. &#8220;Trata-se de impulsionar a cultura e retrabalhar ideias para ver at\u00e9 onde elas podem ir. O jogo de design da Oakley \u00e9 o pr\u00f3ximo n\u00edvel, e eu tive que fazer parte disso.&#8221;<\/p>\n<h3 class=\"mb-4 text-lg font-bold\">Not\u00edcias relacionadas<\/h3>\n<figure class=\"relative mb-4\"><a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" target=\"_blank\" data-ylk=\"ct:story;elm:img;itc:0;\" class=\"stretched-box\" href=\"https:\/\/www.complex.com\/style\/a\/tracewilliamcowen\/travis-scott-chief-visionary-oakley\"><\/p>\n<div class=\"relative\"><\/div>\n<p><\/a><figcaption class=\"relative text-sm mt-1 pr-2.5\">\n<p><span>Travis Scott \u00e9 nomeado vision\u00e1rio-chefe da Oakley: &#8216;Este \u00e9 apenas o come\u00e7o&#8217;<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">,<\/p>\n<figure class=\"relative mb-4\"><a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" target=\"_blank\" data-ylk=\"ct:story;elm:img;itc:0;\" class=\"stretched-box\" href=\"https:\/\/www.complex.com\/style\/a\/tracewilliamcowen\/matthew-m-williams-leaving-givenchy\"><\/p>\n<div class=\"relative\"><img decoding=\"async\" alt=\"Matthew M Williams no show da Givenchy\" loading=\"lazy\" width=\"960\" height=\"540\" data-nimg=\"1\" class=\"rounded-lg\" src=\"https:\/\/s.yimg.com\/ny\/api\/res\/1.2\/OJMMlGELISx4HSUnFp_YCQ--\/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTU0MDtjZj13ZWJw\/https:\/\/media.zenfs.com\/en\/complex_131\/635cdd1aac09895489679c178ec1f914\" \/><\/div>\n<p><\/a><figcaption class=\"relative text-sm mt-1 pr-2.5\">\n<p><span>Matthew M. Williams deixando o cargo de diretor criativo na Givenchy<\/span><\/p>\n<\/figcaption><\/figure>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">,<\/p>\n<figure class=\"relative mb-4\"><a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" target=\"_blank\" data-ylk=\"ct:story;elm:img;itc:0;\" class=\"stretched-box\" href=\"https:\/\/www.complex.com\/music\/a\/tracewilliamcowen\/travis-scott-supreme-court-rap-lyrics-death-penalty\"><\/p>\n<div class=\"relative\"><img decoding=\"async\" alt=\"Travis Scott vestindo uma jaqueta de corrida Y-3 preta e \u00f3culos escuros est\u00e1 em frente a uma cerca viva verde, ajustando seus \u00f3culos.\" loading=\"lazy\" width=\"960\" height=\"540\" data-nimg=\"1\" class=\"rounded-lg\" src=\"https:\/\/s.yimg.com\/ny\/api\/res\/1.2\/rm_brzz.vskzR_m4Vt9Vng--\/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTU0MDtjZj13ZWJw\/https:\/\/media.zenfs.com\/en\/complex_131\/7e280baa6d74e8b592fc0d0060801914\" \/><\/div>\n<p><\/a><figcaption class=\"relative text-sm mt-1 pr-2.5\">\n<p><span>Travis Scott diz \u00e0 Suprema Corte que letras de rap foram usadas inconstitucionalmente em caso de pena de morte<\/span><\/p>\n<\/figcaption><\/figure>\n<h2 class=\"mb-4 text-xl font-bold md:text-2xl\"><b>Not\u00edcias relacionadas<\/b><\/h2>\n<p class=\"mb-4 text-lg md:leading-8 break-words\"><a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.complex.com\/shop?utm_source=yahoo&amp;utm_medium=syndication&amp;utm_campaign=shop2025\" data-ylk=\"slk:COMPLEX SHOP: Shop the brands you love, anytime and anywhere. Uncover what's next. Buy. Collect. Obsess.;elm:context_link;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;COMPLEX SHOP&quot;}\" class=\"link \"><b>LOJA COMPLEXA:<\/b> Compre as marcas que voc\u00ea adora, a qualquer hora e em qualquer lugar. Descubra o que vem a seguir. Comprar. Colete. Obcecado.<\/a><\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\"><a rel=\"nofollow\" target=\"_blank\" rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.complex.com\/newsletters?utm_source=yahoo&amp;utm_medium=referral&amp;utm_campaign=newsletter_cta5\" data-ylk=\"slk:Making Culture Pop. Find the latest entertainment news and the best in music, pop culture, sneakers, style and original shows.;elm:context_link;itc:0;sec:content-canvas\" data-yga=\"{&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yLinkText&quot;:&quot;Making Culture Pop. Find the latest entertainment news and the best in music, pop culture, sneakers, style and original shows.&quot;}\" class=\"link \"><b>Fazendo a Cultura Pop.<\/b> Encontre as \u00faltimas not\u00edcias de entretenimento e o melhor em m\u00fasica, cultura pop, t\u00eanis, estilo e shows originais.<\/a><\/p>\n<\/div>\n<p><em>  &#8216;O artigo anterior pode incluir informa\u00e7\u00f5es divulgadas por terceiros&#8217; <\/em><\/p>\n<p><em>  &#8216;Alguns detalhes deste artigo foram extra\u00eddos da seguinte fonte www.yahoo.com&#8217; <\/em><\/p>\n<p><em> \u2018 O artigo anterior foi obtido e traduzido do site internacional da celebrity.land \u2019 <\/em>  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Travis Scottanteriormente nomeado OakleyChefe Vision\u00e1rio, alistou-se Mateus M. Williams para ajudar a inaugurar uma nova era para o marca. A \u00faltima nomea\u00e7\u00e3o da Oakley ver\u00e1 Williams assumindo o papel de Diretor Criativo de Vestu\u00e1rio, Cal\u00e7ados e Acess\u00f3rios (AFA). Em comunicado, Williams, que anteriormente atuou como Diretor Criativo da Givenchycitou Oakley como uma refer\u00eancia em sua [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1684927,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_override_counter":[],"footnotes":""},"categories":[39],"tags":[],"class_list":["post-1684926","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebridades"],"_links":{"self":[{"href":"https:\/\/celebrity.land\/pt\/wp-json\/wp\/v2\/posts\/1684926","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/celebrity.land\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/celebrity.land\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/celebrity.land\/pt\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/celebrity.land\/pt\/wp-json\/wp\/v2\/comments?post=1684926"}],"version-history":[{"count":1,"href":"https:\/\/celebrity.land\/pt\/wp-json\/wp\/v2\/posts\/1684926\/revisions"}],"predecessor-version":[{"id":1684928,"href":"https:\/\/celebrity.land\/pt\/wp-json\/wp\/v2\/posts\/1684926\/revisions\/1684928"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/celebrity.land\/pt\/wp-json\/wp\/v2\/media\/1684927"}],"wp:attachment":[{"href":"https:\/\/celebrity.land\/pt\/wp-json\/wp\/v2\/media?parent=1684926"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/celebrity.land\/pt\/wp-json\/wp\/v2\/categories?post=1684926"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/celebrity.land\/pt\/wp-json\/wp\/v2\/tags?post=1684926"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}