Core members of Big Loud‘s executive team have been promoted in the marketing department, effective immediately. Additionally, the indie made new hires across its marketing, creative, digital, publicity, streaming and international departments.
Brianne Deslippe has been upped to senior vice president of marketing, with Amy Beard moved to VP of marketing and Morgan Sweat to VP of creative services.
Most recently, Deslippe was senior VP of international, spearheading global campaigns for Big Loud artists and imprints. Prior to her 10 years at Big Loud, Deslippe held music marketing and promotion roles within Canada. Coming onboard in 2022, Beard previously held marketing roles at MCA Nashville, where she led campaigns for Alan Jackson, Sam Hunt, Maddie and Tae, Parker McCollum, Dierks Bentley and more. In her new role at Big Loud, Beard will continue to sharpen her edge as the marketing force behind some of country’s brightest stars like Stephen Wilson Jr., Charles Wesley Godwin and rising duo Thelma & James.
Sweat leads the label’s in-house creative team, overseeing music videos, visual design, photography and overall brand creative for a chart-topping, genre-defining roster. A Big Loud team member since 2014, Sweat has helped to shape the visual identity of the label and its artists from the ground up.
Joining Big Loud this year are new department heads Corey Brewer, VP of media and public relations; Jen Danielson, VP of streaming; and Alex Henderson, VP of global marketing. Brewer joins the team from Atlantic Records where he spearheaded award-winning media campaigns for chart-topping artists like Burna Boy, Kehlani and Wallows. Danielson brings 20 years of experience to her position with prior stops at Warner Music Group, Pandora and CMT.
Henderson has worked across both major and independent sectors and most recently in his role at EMI proved integral in Morgan Wallen’s first ever UK No. 1 album as well as delivering standout results for Bastille, the Chemical Brothers, Bon Jovi and more.
“This marks an exciting new chapter for Big Loud Records,” says Co-Founder and CEO Seth England. “These well-earned announcements reflect the dedication and talent of our team, and this exceptional group of leaders is poised to drive the next era of artist development, innovation and generational impact.”
Pictured above from top: Hired (L-R): Corey Brewer, Alex Henderson, Jen Danielson. Promoted (L-R): Brianne Deslippe, Amy Beard, Morgan Sweat.
+ Femme It Forward has announced the 5th cohort of its Next Gem Femme Mentorship Program. This initiative accelerates the careers of young women of color, offering them access to top industry leaders across sectors such as marketing, publicity, live events, touring, talent management, artist relations, television and film, and business development.
This year’s cohort includes Burna Boy’s manager and sister, Romani Ogulu, in addition to Phiona Okumu, head of music for Spotify South Africa, and Natasha Stambuli of Boomplay (Kenya), among others.
Building on the program’s previous successes, the 5th cohort of Next Gem Femme will feature over 100 mentors from some of the most prestigious organizations, who will help guide and inspire the next generation of women in the entertainment industry. Mentees will also gain access to professional coaching, insider knowledge, and exclusive networking opportunities.
As part of our continued commitment to diversity and global growth, Femme It Forward is expanding internationally, forging new partnerships in Africa, and growing its mentor network to include more women in the sports industry and other traditionally underrepresented fields.”
“The Next Gem Femme Mentorship Program is all about breaking down barriers and creating real opportunities for young women of color,” said Heather Lowery, president and CEO of Femme It Forward.
“As we kick off our 5th year, I’m more excited than ever to see the growth we’re driving — not just by expanding globally in Africa, but also by bringing more diverse mentors from fields like sports, business, and tech. Our partnership with HBCU Week is just one more way we’re opening doors for talented women from historically underrepresented communities. This isn’t just about giving young women a chance; it’s about giving them the access, tools, networks, and resources they need to excel in the entertainment industry and beyond. We’re not just nurturing talent—we’re building the future.”
+ Hamzaa has signed to Prescription Songs UK.
Hamzaa’s 2018 debut EP, “First Signs Of Me,” garnered her early attention with deeply personal songs addressing mental health, love and youth. The lead song “You,” helped Hamzaa earn an invitation to perform on BBC’s “Later…with Jools Holland,” further catapulting her career. She has since gone on to perform on other TV shows internationally.
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‘ Some details of this article were extracted from the following source variety.com ’
