Zach Bryan and Gavin Adcock were involved in a heated confrontation that nearly turned physical at the Born & Raised Festival in Pryor, Oklahoma.
On Saturday (Sept. 13), the two country artists were caught on camera in a verbal altercation just moments before Adcock, 26, was scheduled to perform at the event.
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A video clip, shared on Instagram by Adcock, shows the singers arguing from opposite sides of a chain-link fence.
“Hey, do you want to fight like a man? Come open the gate,” Bryan, 29, is heard saying before angrily shoving the fence.
“When you get death threats from Sack Cryin before you headline in his hometown,” Adcock wrote over the short clip, using a mocking nickname for Bryan. He captioned the post, “Eat a snickers bro.”
In another video posted to Facebook, Bryan is seen climbing over the barbed-wire-topped fence and lunging toward Adcock before being restrained by security. Adcock is shown walking away while escorted by a guard.
Adcock faced criticism in the comments section, with one user writing, “He scaled a barbed wire fence … and you didn’t do s—t and hid behind security … this lil clip ain’t fooling anybody.” Adcock responded, “Had a show to play for Oklahoma. Wasn’t going to jail over that Psycho,” according to Penn Live.
Billboard has reached out to representatives for both Bryan and Adcock for comment.
The confrontation appears to be the latest chapter in an ongoing feud between the two country singers, which began earlier this summer.
In mid-July, Adcock seemed to throw shade at Bryan over an interaction involving a 14-year-old fan who was disappointed after not receiving an autograph from the “I Remember Everything” singer. In a since-deleted TikTok comment following the second night of Bryan’s three-show run at MetLife Stadium in New Jersey, Bryan wrote, “You’re not entitled after someone plays two and a half hours to a picture or a hello,” adding the NSFW acronym “GOMD.”
Adcock later responded on X, criticizing Bryan’s handling of the situation. “If you can’t handle the criticism of a 14 year old why do people idolize you?” he wrote. “That kid was head over heels to meet you and spent/ parents spent a ton of money to see you. He’s got feeling too and a you’re a ‘grown man’ nearly 30. They’re the only reason you are around.”
Adcock expanded on his criticism during an appearance on Rolling Stone’s Nashville Now podcast.
“It wasn’t about not wanting to sign autographs after a show, it’s like letting a 14-year-old kid rant, without saying, ‘get off my d—k.’ You’re bigger than that,” he said. “I think Zach Bryan puts on a big mask in his day-to-day life and sometimes he can’t help but rip it off and show his true colors,” he said, without elaborating on what those “true colors” might be.
Despite the public feud, Adcock admitted he has never met Bryan. “I wouldn’t say Zach Bryan is my buddy,” he told the podcast. “I ain’t his buddy, he ain’t my buddy. I ain’t met the guy. I don’t need him.”
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