Jaff Market Partners with Cinepoint to Track Indonesia’s Box Office Surge as Local Films Outpace Hollywood (Exclusive)

Jaff Market, the industry arm of Indonesia’s Jogja-Netpac Asian Film Festival has inked a data partnership with Cinepoint to document the country’s striking film market reversal, where domestic productions now regularly beat Hollywood imports at the box office.

The collaboration was unveiled at the Asian Contents & Film Market in Busan, positioning the deal as key to understanding Indonesia’s rapid ascent in regional cinema.

Through the partnership, Cinepoint will serve as Jaff Market’s official data provider, offering comprehensive tracking of theatrical performance, genre trends and production metrics across Indonesia’s expanding cinema network.

“Jaff Market is an ideal partner to turn data into impact,” said Sigit Prabowo, co-founder and president commissioner of Cinepoint. “Together, we’re building an ecosystem that supports smarter decisions and long-term, sustainable growth.”

The collaboration comes as Indonesia’s film landscape undergoes a fundamental shift. Local titles that once struggled against imported blockbusters…