America’s Test Kitchen Partners With Studio71 to Expand Its Digital Reach

Studio71, a global media company that produces and distributes premium content across all video platforms, said Thursday that it has partnered with America’s Test Kitchen, a multimedia cooking resource that offers instruction and recipes, to expand its digital reach.

The agreement will see America’s Test Kitchen working with Studio71’s Channel Services team to strengthen its presence across YouTube.

Through Channel Services, Studio71 will provide “customized management and publishing strategies on YouTube to enhance the brand’s editorial voice and maximize discoverability, ensuring its channels remain go-to destinations for premium cooking and food content,” according to the announcement.

Studio71 works with top creators on audience development, content strategy and platform optimization. The company says its work has driven billions of views for creators and has helped brands expand their digital footprint and foster meaningful engagement. The Channel Services team employs strategies across YouTube, TikTok, Instagram and Facebook.

America…