Known for its witty, film-inspired campaigns and sharp messaging on public safety, the Mumbai Police has frequently drawn from Bollywood films, iconic dialogues and pop culture to connect with citizens online.
Shah Rukh Khan, Abhishek Bachchan, Amitabh Bachchan | Photo: AFP, PTI
Mumbai: Several Bollywood celebrities and public figures, including Amitabh Bachchan, Shah Rukh Khan, Salman Khan, Akshay Kumar, Abhishek Bachchan and Sachin Tendulkar, congratulated the Mumbai Police on completing a decade of its presence on social media, praising the force for its service and digital outreach.
The congratulatory messages poured in as #MPsPuntastic10 trended on X.
Known for its witty, film-inspired campaigns and sharp messaging on public safety, the Mumbai Police has frequently drawn from Bollywood films, iconic dialogues and pop culture to connect with citizens online.
Reacting to a 2017 Mumbai Police campaign inspired by his film Deewar, Amitabh Bachchan tweeted,
“T 5609(i) – Aaj khush toh bahut honge hum!@MumbaiPolice & @CPMumbaiPolice have completed 10 glorious years on social media, forever looking out for Mumbaikars Online!”
He added, “Sadrakshanaya Khalanigrahanaya, which means ‘To Protect the Good and to Restrain the Evil’ in Sanskrit, emphasises their commitment to safeguarding citizens and curbing wrongdoing. #MPsPuntastic10 #10YearsOfDigitalConnection #MumbaiPolice4All,” concluding his message.
Shah Rukh Khan responded to a Mumbai Police post referencing his film Darr, tweeting,
“70 minute nahi, poori zindagi ka sawaal hai! And Mumbai Police has committed their lives to prioritise our safety! Thank you @MumbaiPolice @CPMumbaiPolice for your selfless duty & congratulations on the remarkable 10 years on social media! #MumbaiPolice4All #MPsPuntastic10.”
Meanwhile, Alia Bhatt also joined the celebration, saying, “Drama jaane do, helmet pehno. Truly commend
@mumbaipolice for consistently promoting traffic discipline and saving lives. Best wishes to Mumbai Police & @CPMumbaiPolice for 10 years of impactful awareness and dedicated service. #MumbaiPolice4All
#MPsPuntastic10.”
Akshay Kumar revisited a 2018 Mumbai Police campaign inspired by his Hera Pheri franchise, writing,
“Chilla Chilla ke iss scheme se kaise bachein, yeh toh batana padega na?? Hats off to you @MumbaiPolice @CPMumbaiPolice for always having our back. We owe our safety to you. Thanks for being so awesome! #MumbaiPolice4All.”
Salman Khan also joined in, tweeting,”Swagat nahi karogay, sabse creatively impactful account ka? Thank you, @mumbaipolice, for educating citizens on cyber safety and digital discipline. Cheers to 10 years of trust, tech, and tireless service. #MPsPuntastic10#MumbaiPolice4All.”
Abhishek Bachchan congratulated the force, saying, “Chor kitna bhi tez ho, @mumbaipolice hamesha do kadam aage hota hai. Congratulations for #10YearsOfDigitalConnection #MPsPuntastic10 #MumbaiPolice4All.”
Cricketing legend Sachin Tendulkar also lauded the Mumbai Police’s digital engagement, tweeting,
“The number 10 has its own charm. And so does 100 and 112. Congratulations @CPMumbaiPolice & @MumbaiPolice for 10dering online support and guidance to Mumbaikars in the past decade! Well played! #10YearsOfDigitalConnection #MPsPuntastic10 #MumbaiPolice4All.”
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