Berlin-based digital studio DRIVE beta GmbH and Cologne-based production holding Rosebank Entertainment AG are entering a strategic partnership under which Rosebank will acquire a minority stake in DRIVE beta. While Rosebank will support DRIVE beta’s business development in areas such as finance, business strategy, and legal affairs, DRIVE beta will contribute its expertise in distribution and social media to the Rosebank Group.
Founded in 2018, DRIVE beta has become an integral part of the German production landscape. The Berlin-based company’s portfolio spans long-form formats and social media channels, one-offs and series, as well as high-end documentary series and fictional content. Rosebank, a subsidiary of Beta Film, unites both fictional and non-fictional production companies, including Bantry Bay, Dreamtool, and Brot&Butter ENTERTAINMENT.
Reflecting on the original vision behind the company and the opportunities created by the partnership, Hannes Jakobsen, Founder and CEO of DRIVE beta GmbH, emphasizes the importance of creative identity and future growth: “From the outset, our aim with DRIVE beta was to produce contemporary media with a clear signature and great appeal. Together with our fantastic clients and broadcasters, we have consistently succeeded in doing so as a team. The partnership with Rosebank enables us to build on this success and, with the help of the holding company’s structures, to focus even more strongly on developing new projects and genres, as well as on entrepreneurial development,” noted.
Meanwhile, highlighting both the strategic fit and the creative potential of the collaboration, Jan Kromschröder and Stefan Oelze, Managing Partners at Rosebank Entertainment AG, point to DRIVE beta’s complementary strengths within the wider group: “We are very much looking forward to working with Hannes, Johannes, Cat, Florian, Yann, Franca, Philine, and the entire DRIVE beta team. With its clear focus on on-demand content and distribution, DRIVE beta complements Rosebank’s existing creative portfolio and thus occupies a promising unique position within the entire Beta Group. We are also looking forward to the creative exchange between the teams at DRIVE beta and the Rosebank companies Bantry Bay, Brot&Butter ENTERTAINMENT, and Dreamtool,” stated.
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‘ Some details of this article were extracted from the following source senalnews.com ’
