The collection includes a number of products, including strawberry spread, which can now be bought on its own rather than only in a gift set. The raspberry spread is also back in stock for customers to buy.
Taking to social media, fans expressed their delight at the news of the latest collection, with many saying Meghan was finally releasing something they had wanted from her brand.
One fan commented: “Let’s be honest, Meghan gave the people what they wanted, and then some”, followed by an array of emojis, including a red strawberry.
Another added: “Meghan Markle wants you to know THIS is her Valentine’s Day collection. [red-heart emoji] Nothing else. This is her at her best. She had a year to curate a Valentine collection, and this was what she came up with. This.”
A third added: “Oooooooh! I love it when I innocently wake up to something special. [heart-eyed emoji] As Ever’s first Valentine’s Day Collection looks sooooooo good. [red-hearts emoji].
A few hours before the official announcement, Meghan teased fans with a post, to which one fan excitedly tweeted: “Valentine’s loading!! Chocolates & anything strawberry….”
Meghan launched her brand back in April 2025, with the release coinciding with the release of the first series of her Netflix show, With Love, Meghan.
The launch featured an initial eight-piece collection of, among other items, raspberry jam, wildflower honey, and flower sprinkles.
The first collection sold out in less than an hour of being available to purchase.
‘ The preceding article may include information circulated by third parties ’
‘ Some details of this article were extracted from the following source www.express.co.uk ’














