Emagine Entertainment is launching a limited-time concession menu featuring the flavors of Detroit’s Better Made snack foods.
Named “the summer of Better Made,” the collaboration features seasonings used on Better Made potato chips, like sour cream and onion and barbecue.
Better Made BBQ Pizza is a specialty pizza with seasoned fajita chicken, a six-cheese blend and ranch dressing, plus Better Made BBQ seasoning. Emagine will also sell fries, tots and chicken tenders tossed in your choice of Better Made’s Sour Cream & Onion or BBQ seasoning.
The temporary menu should be available at all Emagine Entertainment locations in Michigan, plus Indiana, Illinois and Wisconsin.
“Better Made’s Barbeque and Sour Cream & Onion flavors have been fan favorites for generations and we’re excited to reimagine those classic treats into creative concession offerings guests can only enjoy at Emagine Theatres,” said VP of marketing Ally Smith in a press release, adding that the fusion of two iconic Michigan brands create a “fun, flavorful and uniquely local moviegoing experience.”
The potato chip company, which is headquartered on Gratiot in Detroit, launched a line of signature seasonings last year, and struggled to keep up with demand.
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