Photo by Pati Laylle
Do your civic duty…and go to a rock n’ roll show?
It’s not as counterintuitive as it may sound.
According to new findings from the National Independent Venue Association’s in a recent “The State of Live” report — the “first comprehensive national economic research study examining independent live entertainment venues, festivals, promoters, and performing arts centers” — which found in 2024 Florida independent stages supported more than 52,000 jobs across the state, paid out $2.2 billion in wages and benefits, and generated $421.7 million in annual state and local tax revenue. On a macro-level, this adds up to $7.8 billion in total economic output, with $4.2 billion directly to the state GDP.
So, for 10,728,940 who turned out for live entertainment last year — give yourself a pat on the back. You contributed more to the collective good than you perhaps presumed.
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“Independent venues and festivals are more than cultural assets,” NIVA Executive Director Stephen Parker says. “They are a major economic driver. In Florida…the scale rivals some of the largest investment and job announcements in the state. Independent stages are proven community anchors and should have a seat at the table when leaders set priorities for economic growth and cultural investment.”
From your mouth to Tallahassee’s ear. Alas, the news was not all positive: only slightly more than a third of Florida’s independent venues were profitable in 2024.
Why?
“Rising costs, predatory fraudulent ticket practices, monopolies, and gentrification are making it impossible for these needed spaces to survive,” Tom DeGeorge, owner of Tampa’s Crowbar, says. “Our stages need fair practices so they can be protected for generations to come. Please help us to save our stages.”
NIVA also, fairly or otherwise, takes a big swing at Live Nation, writing in accompanying press materials that the report “reflect[s] the urgent need for Florida governments to ensure they are not prioritizing public funding and preferential treatment for alleged monopolist and noted industrial scalper Live Nation.”
If you’re curious how Florida stacks up against other states, you can access an interactive map here. The 2024 national numbers in the report, for a quick comparison, place the number of jobs supported at 908,000, wages and benefits at $57 billion, economic output at $153 billion, and 183.7 million “fans served.” Oh, and Uncle Sam got a cut of $12 billion dollars via federal taxes — something our national representatives might want to keep in mind when they hear that a full 64 percent of stages were not profitable last year.
‘ The preceding article may include information circulated by third parties ’
‘ Some details of this article were extracted from the following source www.miaminewtimes.com ’
