While linear TV ratings have cratered across the board, the Super Bowl has done the unthinkable: it’s actually increasing in viewership. The Big Game grew to the event’s biggest audience ever the last three years in a row, and with 2026’s game coming up on Sunday, all eyes are on whether it can keep that record-breaking streak going.
The TV landscape had already fragmented by the time the 2024 Super Bowl set a new viewership record with 123.7 million viewers tuning in to matchup between the Kansas City Chiefs and the San Francisco 49ers, rising 7.47% from the 115.1 million viewers brought in by the 2023 Chiefs-Philadelphia Eagles game, which, at the time,…
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‘ Some details of this article were extracted from the following source www.imdb.com ’
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