As the James Bond film franchise heads for a reboot with Denis Villeneuve at the helm, many industry experts have speculated about the franchise’s future and if it could fit in well with the shared universe trend that has been rising in Hollywood for the past decade. The spy franchise has been around since the ‘60s and has mostly focused on the movies.
According to Variety’s recent report on the health of multiple Hollywood franchises, the James Bond franchise seems to be one of the healthiest, with less market saturation and better global performance over the years. However, with the new era, there is a concern, said a marketing executive.
‘ The preceding article may include information circulated by third parties ’
‘ Some details of this article were extracted from the following source www.imdb.com ’
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