IT’S NOT TOO common these days for a good old fashioned rock band to come around and totally blow up—but that’s exactly what happened with Geese in 2025. On the heels of their album Getting Killed (and frontman Cameron Winter’s solo album Heavy Metal), the band grew bigger and bigger over the course of the year, selling out shows all across the country, becoming internet sensations, and landing on many ‘best of the year’ lists as 2025 wrapped up.
Their success has continued into 2026. In January, Geese made their major television debut as the musical guest on Saturday Night Live, and, now, naturally, they’ve taken the next step: Soundtracking a key scene in a hit HBO drama, Industry.
In its fourth season, Industry has leveled up. The show has been critically acclaimed ever since its first season debuted back in 2020, but as it has moved into each new chapter, it’s continued to reinvent itself and gain more and more fans in the process. Season 4 has proven to be the most intense yet; Centered on the rise and collapse of an app called Tender, we see key characters like Harper Stern (Myha’la), Henry Muck (Kit Harington) and Whitney Halberstram (Max Minghella) all with their own agendas.
But by season 4’s eighth and final episode, Harper has won. Her instinct to short-sell Tender—essentially betting on its value being phony and its subsequent failure—proved correct. She’s made a ton of money for herself and her investors, and things have moved on (mostly) to the next chapter. In an aftermath of sorts, she visits an event held by her frenemy, Yasmin (Marisa Abela) in Paris, and brings along her colleague/friend with benefits Kwabena (Toheeb Jimoh).
Here, in a vital scene, we hear Geese’s song “Au pays du cocaine,” off Getting Killed, play. It’s not overlayed, but rather diegetic music. Harper and Kwabena are listening to it in the background as they have a conversation, which means Harper and Kwabena are Geese fans in the universe of Industry.
Like Harper and Kwabena, the people behind the scenes of Industry are major fans of Geese too—and were excited for the opportunity to get the blazing-hot rockers into their show.
“‘Au Pays du Cocaïne’ feels like the perfect emotional lens for that moment,” Industry music supervisor Ollie White says. “Harper has technically won—Tender has collapsed—but the victory feels strangely hollow.”
White continues, explaining how the song ties in with the moment in the show. Harper and Kwabena have made their money and gotten their victory, but still aren’t quite certain where they go next or what the future holds.
“The song references Bruegel’s Land of Cockaigne, a medieval fantasy of indulgence and ease, and Paris becomes that space for Harper and Kwabena: a liminal reward zone, slightly untethered from consequence,” White says. “But Geese’s take on that myth isn’t celebratory. It’s about modern excess and the danger of staying too long in a place of comfort and self-mythology.”
In a nutshell, that’s kind of what Industry—both the characters in the show, and the show itself—is all about. This is a show never content with staying static for too long, constantly reinventing itself with new settings, locales, storylines, and characters year after year.
A fifth and final season was recently announced for Industry, and it’s sure those same trends will continue—creators Mickey Down and Konrad Kay never want to stay too long in a place of comfort. It’s clear from watching the show that they have no issue tearing up any sort of self-mythologizing from one season to the next; That’s a huge part in what makes the show so fun and often so unpredictable. It’s what makes it hard to even know what to hope for in that forthcoming final season.
But there is one thing we can hope for: More Geese songs.
Stream Geese’s “Getting Killed” Album Here
Evan is the culture editor for Men’s Health, with bylines in The New York Times, MTV News, Brooklyn Magazine, and VICE. He loves weird movies, watches too much TV, and listens to music more often than he doesn’t.
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