Influencer Zepa Dies ‘Unexpectedly’ at Age 26

NEED TO KNOW

• Zepa, a popular Japanese content creator, died at age 26

• “Zepa has passed away unexpectedly,” read a translated announcement on X, posted on April 5

• The content creator maintained a following of over 1.4 million followers across X, YouTube, TikTok and Instagram

Zepa, a popular Japanese content creator, has died at age 26.

“Zepa has passed away unexpectedly,” read a translated announcement on her X account posted on April 5. “On behalf of the deceased, I deeply apologize for the abrupt news of their passing. The funeral was held privately with only family members in attendance. We sincerely thank you for the kindness and support extended to the deceased during their lifetime.”

Zepa — who maintained a following of over 1.4 million followers across X, YouTube, TikTok and Instagram — was known for sharing comedy and lifestyle content online.

The late content creator was also transparent about her struggles with alcoholism, occasionally sharing posts about her high alcohol intake and messages about trying to cut back. She seemingly last updated her social media accounts on March 31 with a post on X implying that she had “alcohol dependency.”

Zepa also shared a series of videos to her TikTok page earlier in March, responding to fans’ comments and participating in a viral dance trend.

Following the news of her death, fans and followers posted tributes online to the late internet personality.

“I still can’t believe it, but I sincerely pray for your soul’s eternal peace,” penned one.

“I offer my deepest condolences,” wrote another.

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“We offer our deepest condolences,” shared a third. “May you rest in peace.”

If you or someone you know is struggling with substance abuse, please contact the SAMHSA helpline at 1-800-662-HELP.

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