There’s always a camera pointed at Kylie Jenner—whether she’s stepping out in a headline-making look at the Met Gala or courtside at a New York Knicks game with her beau, Timothée Chalamet. As one of the most photographed women in the world, she knows a thing or two about seeing and being seen. Now, she’s shifting her perspective with an exclusive pair of Meta glasses.
Out today, the collection is available in three colorways—black with black lenses, dark tortoise with chocolate lenses, and black with transition gray lenses, the latter of which Jenner says is perfect for Los Angeles—and features Meta AI, which she customized with her own voice prompts and greetings. “I recorded all these little lines,” the star tells ELLE exclusively. “You put them on in the morning and it says, ‘rise and shine.’ It just felt like something I’d actually reach for every single day.”
The cat-eye frames reflect Jenner’s ever-evolving personal style and her shift toward a more refined, understated personal wardrobe. “A few years ago, I probably would’ve pushed for something bolder, added more going on,” she explains, echoing the minimalist sensibility seen in her newly rebranded fashion line, Khy.
Below, Jenner talks about creating a product that feels personal with her Meta glasses, embracing a more pared-back aesthetic, and the little details that won her over.
What made you want to partner with Meta?
Glasses have always been my thing. They’re the first thing I notice on someone, honestly. So when Meta came to me and said I could actually design a pair, not just show up for a campaign, I was like, ‘Wait, this is different.’ I got to be involved in everything: the shape, the colors, the packaging, even the little chime sound it makes when you put them on.
What design elements mattered most to you?
The shape, a hundred percent. I wanted something slim and oval that feels like a real fashion piece, not something that looks like you’re wearing a gadget. And then the details are what really got me. There’s a custom gem on the left lens that catches the light, and the charging case has a mirror inside. I know that sounds like a small thing, but to me it’s not small at all. It’s everything.
How was designing these glasses different from designing for Khy?
My approach is honestly the same. I always start with what I’d actually wear. What do I reach for without even thinking about it? The difference here is that there’s real technology living inside these. So I had to learn where the camera sits, how the speakers work, and how to make all of that completely disappear so they still just feel like glasses. There was this moment where I stepped back and thought, Am I designing hardware right now? That’s not something anyone expects from me. But I’ve done fashion, I’ve done beauty, and this felt like the most natural next step.
What inspired the design of the glasses?
I’ve always been drawn to slim, minimal frames. A simple oval shape just works with everything. I wanted that energy. I also pulled a lot from how I think about beauty. In beauty, the details matter. The texture, the finish, the packaging. I brought that same thing here. The chime, the mirror, the case. Those little moments matter to me.
What are your must-haves in eyewear and everyday accessories?
They have to look good. I’m not wearing something every day that doesn’t feel like me. After that, it’s the weight and the feel. Nothing heavy or clunky. The case, the custom chime when you put them on, the packaging. If it doesn’t give you that feeling when you pick it up, I’m not interested. Like, it has to spark something. Otherwise, what’s the point?
How did your personal style influence the design of these glasses?
Where I am now, I want things that just disappear into your look. You put them on and they work with everything. They’re not competing with what you’re wearing; they’re completing it. I think people who know my style will see these and it’ll just make sense. It feels exactly like where I am right now.
This interview has been edited and condensed for clarity.
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