When founders Kelly McGee and Cristina Ashbaugh entered Shark Tank (Season 16), they pitched Yardsale — a fresh take on ski gear: magnetic ski poles with smart design, hidden magnets in the handles and baskets, and a custom-color option that lets recreational skiers stand out on the slopes.
They asked for $200,000 for 10% equity, valuing the company at around $2 million. Shark Tank Blog The Sharks saw the flaws of traditional poles — clunkiness, cheap materials, boring colors — and loved how Yardsale addressed them for the “90% of skiers” who ski for fun, not pro performance.
After the pitch, investor Kendra Scott backed them with a deal of $250,000 for 10% equity plus a royalty on unit sales — giving Yardsale early backing and credibility.
Since broadcast, Yardsale has scaled fast: partnerships with outdoor-retailers, orders from ski lovers across the world, and ongoing expansion of their product line — proving that even niche ski gear can strike big if it’s built smart and stylish.
👉 Would you trade your standard ski poles for a version with magnets, style and custom colors?
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