NBCUniversal and Visa are teaming for an ambitious marketing partnership that will connect the Milan-Cortina Winter Olympics with the Super Bowl though content produced by sports-centric creators Allison Kuch and Isaac Rochell, a former NFL player.
The pair, known as Allie and Isaac, will be flown this week by NBCUniversal to the Winter Games in northern Italy, as well as to Levi’s Stadium in northern California for the Super Bowl on Feb. 8. Kuch and Rochell, who are married, will produce content that is aimed to capture major moments of both events, as well as behind the scenes glimpses and…
‘ The preceding article may include information circulated by third parties ’
‘ Some details of this article were extracted from the following source www.imdb.com ’
ADVERTISEMENT
