Paramount+ Rewards Record-Breaking Viewership With Sudden Price Increase Following Taylor Sheridan Bombshell

Following the bombshell news of Taylor Sheridan’s upcoming move to NBCUniversal, and despite record viewing numbers, Paramount+ has confirmed it will raise prices again. In its Q3 2025 earnings report, David Ellison’s Paramount Skydance announced that subscription costs for Paramount+ will increase across all tiers in the United States starting January 15, 2026. The streamer’s Essential (ad-supported) plan will rise by $1 to $8.99 per month, while the Premium (ad-free) plan will also climb by $1 to $13.99 per month. Annual plans will follow suit, moving to $89.99 and $139.99, respectively.

The company is claiming that the rise in prices is necessary to cover the costs of the huge investments in IP and live sports in…