AUBURN, Alabama—Auburn Athletics has partnered with Musco Entertainment to implement new and enhanced lighting and effects technology inside Jordan-Hare Stadium and Neville Arena beginning with the 2025-26 athletic year.
Driving these new features will be Musco’s Show-Light® Pro entertainment system. This upgraded control system integrates a variety of new equipment into the existing Musco TLC for LED® field-of-play lighting infrastructure at both venues to enable a wide variety of custom logo projections, lasers, and other static and custom scenes, effects, and show programming.
Funded fully through a private gift to Tigers Unlimited from a generous Auburn donor, Jordan-Hare Stadium will become the first collegiate football stadium to integrate laser technology with their Musco lighting system during the gameday experience.
“By uniting the unique traditions of Jordan-Hare Stadium and Neville Arena with cutting-edge technology, this partnership will create an unforgettable visual experience for fans and student-athletes alike. The introduction of these advanced lighting systems reflects Auburn’s ongoing commitment to innovation,” said Paris Buchanan, Senior Associate AD for Fan Experience and Creative Strategy.
With this advanced entertainment technology in place, Auburn joins other iconic and professional venues at the cutting-edge of fan experience, including the San Francisco 49ers’ Levi Stadium, Cincinnati Bengals’ Paycor Stadium, and the UK’s Wembley Stadium.
“Musco is honored to continue our long-standing partnership with Auburn University, which has enhanced the safety and playability at Jane B. Moore Softball Field, Plainsman Park, the Woltosz Football Performance Center, the Auburn track facility, Neville Arena, and Jordan-Hare Stadium,” said Musco Sales Representative Joe Wetrich. “The university’s new entertainment lighting and control system will unlock a wide variety of new and enhanced capabilities that transform the game experience for students, alumni, fans, and student athletes.”
For those with sensory sensitivities, Auburn will continue to offer the Sensory Activation Vehicle, or SAV, located near Gate One. The SAV, introduced in 2023, is one of the programs offered by KultureCity, a Birmingham, Alabama-based nonprofit dedicated to creating sensory accessibility.
The new technology will debut for Kickoff on the Plains when Auburn hosts Ball State on Saturday, Sept. 6 at 6:30 p.m. CT inside Jordan-Hare Stadium.
About Musco Lighting
Musco has specialized in sports lighting and technology since 1976, with innovations in glare reduction and light control responsible to the needs of facility owners, players, fans, neighbors and the night sky. Based in Oskaloosa, Iowa, the company’s TLC for LED® system, Show-Light® entertainment technology, and Mini-Pitch System™ modular sports solution provide unmatched quality, performance, and reliability. Musco’s solutions are found at neighborhood ballfields, professional stadiums and arenas, major collegiate facilities in more than 135 countries, as well as the Olympic Games. Every Musco system is backed by a long-term parts and labor warranty, eliminating maintenance concerns and costs well into the future.
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‘ Some details of this article were extracted from the following source auburntigers.com ’
