Turning Point USA, the organization co-founded by late conservative activist Charlie Kirk, will be putting on its own halftime show for this year’s Super Bowl.
Following the NFL’s announcement that Bad Bunny will be headlining the official Halftime Show performance at Super Bowl LX, Turning Point USA confirmed its plans to counter the performance with a show of its own, entitled The All American Halftime Show.
Turning Point USA was co-founded by Kirk in 2012. Following his death at age 31 in September, Kirk’s wife, Erika Kirk, became the CEO of the organization.
Turning Point USA Announces ‘The All American Halftime Show, Slated for Feb. 8, 2026
Turning Point USA made the “huge announcement” via social media on Thursday, Oct. 9, revealing in a tweet, “It’s true, Turning Point USA is thrilled to announce The All American Halftime Show.”
In a photo of the flyer posted on X (formerly Twitter), the organization promoted the initiative with plans of “celebrating faith, family and freedom” during the 2026 Super Bowl, which will take place on Sunday, Feb. 8.
The flyer also notes that musical artists and more details about the event are “coming soon.”
On the website for the upcoming performance, fans can fill out a form to request specific genres to be featured during the show. One of the options listed is “Anything in English.”
Turning Point USA’s Alternate Programming Counters Bad Bunny Super Bowl LX Halftime Show
The announcement of Turning Point USA’s counter-programming for the the Super Bowl Halftime Show comes on the heels of the NFL’s choice to name Bad Bunny, a Puerto Rican rapper and singer, as the Halftime Show performer at Super Bowl LX.
The decision has sparked plenty of controversy, with many conservative critics accusing the musician of being “massive Trump hater” or an “anti-ICE pop star,” as Molly Jong-Fast wrote in a New York Times opinion.
Donald Trump has also condemned the decision to hire Bad Bunny for the gig, calling the artist an “absolutely ridiculous” choice, per NewsMax.
What Has Bad Bunny Said About ICE?
In September, Bad Bunny explained that ICE played a role in his decision not to schedule any concert dates in the U.S. as part of his most recent world tour.
“There was the issue of—like, f—king ICE could be outside [my concert]. And it’s something that we were talking about and very concerned about,” Bad Bunny told i-D Magazine, emphasizing that none of the reasons that went into his decision “were out of hate.”
Despite his intentions to keep his international fans safe at his concerts, the situation for Super Bowl LX is has a much different outlook.
Secretary of Homeland Security Kristi Noem already confirmed that ICE agents will be “all over” the NFL event in February.
Related: Country Music Couple Shares Photos with Charlie Kirk in Emotional Tribute After His Death
This story was originally reported by Parade on Oct 9, 2025, where it first appeared in the News section. Add Parade as a Preferred Source by clicking here.
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