AKQA Australia + New Zealand + São Paulo has been recognised with six Clio Entertainment Awards for Netflix ‘Body Swap’ including a coveted Grand Clio for Digital, Mobile & Social Media, recognising its innovative and engaging approach to interactive storytelling.
Netflix ‘Body Swap’, designed, built, and delivered by the AKQA teams in Australia, New Zealand and São Paulo, also scored the the Clio Entertainment x Snapchat AR Specialty Award winner, an award created to highlight and celebrate creative use of Augmented Reality to stimulate and immerse users on social media and digital platforms. Snap’s Senior Director of Marketing for the Americas, Alexandria Sumner presented the award.
The campaign also secured a Gold in Innovation, a Silver in Fan Engagement – Digital & Mobile and two Bronze across Branded Entertainment & Content – Digital, Mobile & Social Media and New Reality.
The 2025 Clio Entertainment award winners, recognised for creative excellence in entertainment marketing, were revealed during a live ceremony hosted by comedian, writer and actress Rachel Bloom at the Dolby Theatre in Hollywood. The competition, established in 1971, celebrates groundbreaking work created to promote titles across the entertainment spectrum.
Below is a breakdown of the 2025 Grand Clio Entertainment Award winners by entry type.
TELEVISION & STREAMING
Audio Visual Craft – “See It Differently” by Uncommon Creative Studio for BritBox
Design – “Season 2 Open” by Apple TV+ for Severance
Digital, Mobile, & Social Media – “Body Swap” by AKQA for Netflix
Integrated Campaign – “Season 2” by Apple TV+ for Severance
Out of Home – “Diorama Billboard” by ABC for Abbott Elementary
Partnerships & Collaborations – “The Official Thingertips of Cheetos” by Goodby Silverstein & Partners for Cheetos
Public Relations – “The Cube” by Apple TV+ for Severance
THEATRICAL
Audio Visual Craft – “Days” by Buddha Jones for 28 Years Later
Branded Entertainment & Content – “Collateral Stains” by The Walt Disney Company for Marvel Studios/Tide
Design – “Caption with Intention” by FCB Chicago for Rakish Entertainment
Digital, Mobile, & Social Media Craft – “28 Years Later Trailer Countdown” by Watson Design Group for 28 Years Later
Digital, Mobile, & Social Media – “Smile 2 Watch” by Loop for Smile 2
Innovation – “Caption with Intention” by FCB Chicago for Rakish Entertainment
Integrated Campaign – “Integrated Campaign” by Warner Bros. Pictures for Sinners
Key Art – “Eyes” by NEON for Together
Original Content – “Aspect Rations with Ryan Coogler” by Rivendell Films for Sinners
Partnerships & Collaborations – “Brand Partnerships Campaign” by Universal Pictures for Wicked
Public Relations – “Caption with Intention” by FCB Chicago for Rakish Entertainment
Retail & Premium – “Arcade Standee” by Midnight Oil for Sonic The Hedgehog 3
Spot – “Slide” by Requiem for Together
Teaser- “Days” by Buddha Jones for 28 Years Later
Trailer – “Beware” by Mark Woollen & Associates for Weapons
HOME ENTERTAINMENT
Craft & Design – “Deluxe Boxset” by Lionsgate for The Conversation
Digital, Mobile, & Social Media – “Home, Home, Home” by OC Agency for Beetlejuice Beetlejuice
Experiential & Fan Engagement – “Oreo Empire” by Dentsu Creative Chicago for Mondeléz International
Partnerships & Collaborations – “Dance with Bluey” by BBC Studios Creative for BBC Studios
GAMES
Experiential & Fan Engagement – “Oreo Square Cookie” by Saatchi & Saatchi Germany for Mondeléz International
LIVE ENTERTAINMENT
Branded Entertainment & Content – “Breakfast Helsinki” by You Are What You Watch for Love & Anarchy – Helsinki International Film Festival
Additionally, Netflix was revealed as Network of the Year, Activision scored Game Publisher of the Year, Warner Bros. Pictures took home Studio of the Year, The Walt Disney Company earned Entertainment Brand of the Year, and AV Squad accepted honors for Agency of the Year.
Also in the show, Jim Frederick – former President of Marketing at Castle Rock Entertainment, Senior Vice President of Creative Advertising at Warner Bros., and Executive Vice President of Marketing at Sony Screen Gems – was honored with the 2025 Clio Entertainment Impact Award for his groundbreaking contributions on motion picture marketing.
“This year, the Clio Entertainment jury awarded work that took risks at a time when playing it safe often feels like the smarter move,” says Ashley Falls, Managing Director of the Clios, West Coast. “We’re grateful to our jury members for continuing to celebrate creative ideas that push boundaries, and to our entrants who always find new ways to keep the magic in this business. We hope that these results set a high standard for how to engage with audiences today and where to meet them in the future.”
The Official Sponsors of the 2025 Clio Entertainment awards are Snapchat and Netflix. Supporting sponsors are Tiny Hero, Buddha Jones, Trailer Park Group, AV Squad, Drissi Advertising, Bien and Massive Music. Clio Entertainment’s additional partners include: Disney Entertainment, MOCEAN, Rhubarb, Create Advertising, Brent Allen Hagel, Scripto, Awards360, Ads of the World and Muse By Clios.
The full list of Grand, Gold, Silver and Bronze Clio Entertainment award recipients is available at www.clios.com/entertainment.
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