MONTGOMERY, Ala. (WPMI) — Governor Kay Ivey has signed into law a major expansion of Alabama’s entertainment tax incentive program, aimed at accelerating growth across the state’s film, television, and now music sectors.
Senate Bill 177 modernizes the Entertainment Industry Incentive Act of 2009 by extending support to music productions, setting realistic thresholds and establishing greater fiscal flexibility and oversight. The legislation also officially rebrands the Alabama Film Office as the Alabama Entertainment Office, reflecting its broader mission to support an additional facet of the state’s creative economy.
“This legislation gives Alabama a sharper edge in attracting entertainment projects, especially in music and digital media,” said Ellen McNair, Secretary of the Alabama Department of Commerce. “We’re building the infrastructure, talent pipeline and policy framework needed to grow a sustainable creative economy right here at home.”
The Alabama Entertainment Office is a branch of the Alabama Department of Commerce.
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