It’s the Friday before Super Bowl Sunday, which means most of the Big Game’s biggest ads have been out for a week now.
Still, it’s a time-honored tradition for football fans and their less sporty compatriots to bond over the best in commercial advertising, whether that’s between plays day-of or a few days early. For 2026, celebrities like Laura Dern, Guy Fieri, Ben Affleck, Lady Gaga, Keegan-Michael Key, Post Malone, Melissa McCarthy, Sabrina Carpenter and Bowen Yang have already begun going viral for their respective ad spots.
And you never know — perhaps the biggest surprises are still to come. Check out the best Super Bowl LX ads the Seattle Seahawks and the New England Patriots have to offer, below:
Anthropic and ClaudeAI
Chris Hemsworth for Amazon Alexa+
Guy Fieri for Bosch
Post Malone and Shane Gillis for Bud Light
Budweiser
Dove
Ben Affleck and “Friends” reunion for Dunkin’ Donuts
Melissa McCarthy for e.l.f
Eos “Is It Cake?”
Kendall Jenner for Fanatics Sportsbook
Ludacris for Frank’s RedHot
“Jurassic Park” and Xfinity
George Clooney for GrubHub
Andy Samberg for Hellman’s
Ben Stiller and Benson Boone for InstaCart
Paige DeSorbo for Kinder Bueno
Andy Cohen for Nerds
Kathryn Hahn for Oikos
“The Choice” for Pepsi
Sabrina Carpenter for Pringles
William Shatner for Raisin Bran
“The Office” star Brian Baumgartner for Ramp
Jon Hamm, Scarlett Johannson and Bowen Yang for Ritz
Lady Gaga for Rocket and Redfin
Sofia Vergara for Sketchers
Emma Stone for Squarespace
Hailee Steinfeld, Keegan-Michael Key and Danny McBride for State Farm
Svedka AI ad
Toyota Rav 4
Adrian Brody for TurboTax
Matthew McConaughey, Bradley Cooper and Parker Posey for Uber Eats
‘ The preceding article may include information circulated by third parties ’
‘ Some details of this article were extracted from the following source www.thewrap.com ’
