Member of performers union Equity working in film and TV voted in a ballot on AI protections, and decided by a massive majority that they are willing to take industrial action over AI. The ballot asked: “Are you prepared to refuse to be digitally scanned on set to secure adequate AI protections?,” and 99.6% of them responded “Yes.”
Equity commented: “Members are increasingly concerned about the use of their voice and likeness, including being digitally scanned on set. Equity is fighting for protections for performers based on the principles of explicit consent, transparency of terms, and fair remuneration for usage.”
The ballot turnout was 75.1%, with eligible voters made up of Equity’s membership working in film and TV – 7,732 actors,…
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