Jeremy: The producers contacted me during the pandemic about building the show. I hired Brian Herald, who was fresh out of grad school, and he helped me a lot.
It’s way more successful than I expected. I should have known, because the Avatar fanbase is so awesome and so passionate. The best part is the sense of community, of fans coming together, connecting, and sharing their love for Avatar.
I think my favorite part of the show is watching the audience and seeing the way they respond to each other. They’re crying together and laughing, and it’s such a beautiful thing.
GEA, the company that hired me to build the concert, did a wonderful job enlisting a slew of talented, deeply dedicated, and hard-working people to take the ATLA concert idea further than I could have ever imagined.
I also want to give credit to Jeff Adams, the original ATLA editor. I can’t overstate enough how important Jeff was to the overall vision. He came in to design the video elements after the music was all laid out, and we had a really satisfying and unique collaboration. Every time I see the show I notice another beautiful, subtle, and brilliant thing Jeff did.
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