Jesse Watters on Tuesday explained the formula for keeping Fox News viewers “until they die” in an oddly candid moment. (Watch the video below.)
“They tried to make it younger, but Cracker Barrel is for old people,” he said. “It’s like trying to sell reverse mortgages to young people, or gold, or Relief Factor ― all the things we sell on Fox. You just have to keep your audience happy with what they’re used to. That’s why people will be watching Fox until they die.”
According to a Pew Research study of the conservative channel published in July, 47% of Americans ages 65 and older and 45% of those ages 50 to 64 regularly watch Fox News. Moreover, a whopping 76% of Republicans 65 and older said they trust Fox News.
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