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Marcus Shares Pop On Earnings, Outlook; CEO Upbeat On More Family Friendly Films That Play Well In Chain’s Midwest Markets

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February 26, 2026
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Marcus Shares Pop On Earnings, Outlook; CEO Upbeat On More Family Friendly Films That Play Well In Chain’s Midwest Markets

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Milwaukee-based Marcus Theatres, nation’s no. 4 exhibitor, saw revenue gain 2.25% to $123.8 million on a favorable mix of films.

Income jumped to $7.7 million from $3.3 million, including $5.2 million of noncash charges. Adjusted ebitda rose 1.9% to$24 million. The chain said it outperformed the industry by 7.6 percentage points during the fourth quarter (as per Comscore).

The numbers and an analyst Q&a after with CEO Greg Marcus were upbeat, with shares popping over 4%.

The generally chatty Marcus was not asked directly and didn’t wade into the current fight for Warner Bros. Discovery or his preferred suitor in Paramount vs. Netflix. Trade Group Cinema United has railed against Netflix, which has been taking blood oaths to protect the theatrical window, but earlier this week AMC Entertainment CEO Adam Aron was complimentary of the giant streamer.

Admission revenues rose 6% in the quarter year on year as attendance decreased 5.7% but average ticket price increased 12.7%. The chain as…

‘ The preceding article may include information circulated by third parties ’

‘ Some details of this article were extracted from the following source m.imdb.com ’

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