She has trademarked the brand across a broad range of categories which will allow her to sell more items including yoga straps, pet feeding mats, gardening tools, bath and shower gels, jewellery and furniture.
It also includes “gardening trowels, gardening shears. gardening wedding forks (and a) garden tool gift set”.
Further products trademarked include skincare, self-care products, podcasts and even “educational seminars”.
The couple’s four-day tour of Australia in April will include an itinerary that involves a series of private meetings with potential partners, buyers and marketing executives.
One source previously told The Telegraph that they “have to earn a living”, adding that “they are private citizens and have to pay the bills like anyone else”.
For Meghan, this means the global expansion of her brand “freed from the shackles” of Netflix, which collaborated with her on the With Love, Meghan series to promote As Ever.’
Keen to expand online shop
A source told The Telegraph at the time of the split that the business no longer needed Netflix’s money and wanted to be able to “move quicker” without having to liaise with the company over every decision.
They added: “This is not their [Netflix’s] world. Their focus is on their core product, which is streaming films and TV programmes. As Ever’s core focus is selling flower sprinkles and spreads. It was Meghan’s call.”
She is understood to be keen to expand her company’s retail line and the online shop, which has so far primarily focused on the American market.
Under the umbrella of As Ever, she is reported to have made millions of dollars from her jam sales alone and she also sells items such as Napa Valley champagne for $89 (£66) and a Garden Tea Bloom Box of flowers, tea and honey for $255 (£190).
As Ever was launched in April 2025, but Meghan has admitted that a long-term strategy for scaling up was not quite in place initially.
She will also be a guest of honour at a female-only weekend retreat at the Intercontinental Sydney Coogee Beach hotel. Tickets can be purchased for up to AU$3,200 (£1,700).
‘ The preceding article may include information circulated by third parties ’
‘ Some details of this article were extracted from the following source www.telegraph.co.uk ’
