NBCUniversal, Google Ink Long-Term Distribution Deal For Peacock, YouTube, Home Entertainment

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October 3, 2025

NBCUniversal and Google announced a long-term distribution agreement to continue delivering a wide range of entertainment options across streaming video and vMVPD.

Under the agreement, NBCUniversal’s full portfolio of broadcast and cable networks will be available on YouTube TV, including NBC, Telemundo, Bravo, CNBC, Golf Channel, E!, Oxygen True Crime, MSNBC, USA, Syfy and Universo.

Later this fall, NBCUniversal will be launching the NBC Sports Network (NBCSN), which will be available on YouTube TV, allowing sports fans to access a broad range of programming from NBC Sports.

The Peacock subscription streaming service will be available in the coming months through YouTube Primetime Channels.

“This agreement positions us for continued growth and reflects our commitment to delivering exceptional entertainment to fans across platforms,” Matt Schnaars, president of platform distribution and partnerships for NBCUniversal, said in a statement.

The pact also includes short-form clips, highlights and shows from NBCUniversal’s programming on YouTube. Films and TV shows from Universal Pictures Home Entertainment will continue to be available to buy or rent on Google TV, YouTube TV and YouTube, as well as library films from NBCUniversal Global TV Distribution being available to stream via SVOD on YouTube Premium and AVOD through YouTube Free Primetime Content. There’s also a multiyear extension of Peacock’s availability across Google’s Android platforms, including Google Play and Google TV.

“This deal builds on our long-standing partnership with NBCU while addressing the evolving media landscape and recognizing the importance of making content available where and how viewers want to watch it,” added Justin Connolly, VP and global head of media and sports at YouTube.

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