MADISON, Ill. (July 8, 2026) – World Wide Technology Raceway will transform into the Super Fair by Kissel Entertainment July 31–Aug. 8, bringing more than a week of carnival thrills and family entertainment to the Metro East.
The Super Fair will fill the raceway with one of the area’s largest traveling midways, featuring more than 30 rides and attractions, carnival games, fair food favorites and entertainment for guests of all ages. Ride offerings range from family-friendly kiddie rides to spectacular thrill attractions, including the Python Roller Coaster. The Super Fair brings Orlando-quality rides, immersive theming and exciting attractions to Madison, Ill.
Admission includes a free circus with daily performances, giving guests another exciting attraction to enjoy throughout their visit. Beyond the rides, families can explore more than 100 midway games, food vendors and attractions while taking advantage of special value days and promotions available throughout the fair.
The Super Fair further establishes World Wide Technology Raceway’s role as a multipurpose entertainment destination by hosting family-friendly events throughout the year in addition to its nationally recognized motorsports schedule.
Kissel Entertainment is Sensory Inclusive™ certified by KultureCity, helping create a welcoming experience for guests with sensory needs. Every staff member receives KultureCity training and is available to assist families throughout the event. Fairgrounds signage identifies quiet and louder areas, while a communication board is available to help nonverbal guests express their needs.
Guests may check out complimentary sensory bags at the Welcome Center, which include noise-reducing headphones, fidget tools, communication cards and other helpful resources. Families may also access the Sensory Nook, a quiet space where guests can relax, reset and recharge before returning to the fun. The key to the Sensory Nook is available at the Welcome Center, located next to the space.
Guest safety remains a top priority throughout the Super Fair, with rides inspected and operated by trained professionals to provide a safe and enjoyable experience for every visitor.
World Wide Technology Raceway is located just 5 miles from downtown St. Louis and the Gateway Arch National Park. Guests can easily access the venue via I-55/I-70 Illinois exit 4.
Guests can view the complete list of rides and height requirements at kisselentertainment.com/rides/classes/all. Advance armbands and additional event information are available at kisselentertainment.com/events/67.
‘ The preceding article may include information circulated by third parties ’
‘ Some details of this article were extracted from the following source wwtraceway.com ’
