YouTube once again topped the list at 12.5%, according to the monthly snapshot of viewing by distributor. (See the full chart below.) Netflix ticked up 1% from December, despite having the month’s most-viewed program in Stranger Things, taking the No. 3 spot at 8.8%.
The College Football Playoff, which expanded last year to 12 teams from four, mostly airs on ABC and ESPN, with January’s championship game drawing an average audience of 30.1 million viewers. Sports overall propelled linear viewing to a 12-month high in January, with ESPN tune-in rocketing 82%, as Nielsen had previously reported. Along with the expanded field, this year’s Cfp also featured a run to glory by Indiana, which has a broad and undernourished base of fans across the country.
Disney leaped 1.2 share points over its December level,…
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